An Apple a Day Keeps the Doctor Away, But What About the Dentist?



    People with healthy lifestyle at risk of acid wear - a growing dental
    condition

    Canadian Dental Association supports national 'Be Acid Aware' education
    campaign

    TORONTO, Feb. 25 /CNW/ - Think sugar is the only thing that eats away at
your teeth? Think again. Another culprit is acid - frequently from the
everyday foods and drinks we consume. The condition is called acid wear, and
93% of Canadian dental professionals, report seeing the condition in their
patients.
    If you're feeling out of the loop, you're in good company. Despite the
fact that acid wear is so common, awareness is extremely low - with a majority
of Canadians admitting they either don't know what acid wear is, or they only
know a little about it.
    The Be Acid Aware education campaign, supported by the Canadian Dental
Association, is designed to help Canadians learn about acid wear and take
steps to protect their teeth.
    On March 3rd, talk to a dentist, who can discuss acid wear and provide
advice and tips for prevention.

    Find out:
    ---------

    
    Hidden Dental Risks: Some surprising foods and habits that put our teeth
    at risk for acid wear.

    Acid Attack: What happens to the appearance of your teeth from acid wear.

    Protect your Pearly Whites: The four steps to protecting your teeth.

    Survey Says...: Results of the Be Acid Aware survey looking at Canadian's
    dental habits and awareness about acid wear.

    Who:  Dr. Shaireen Lalani or Dr. Shana Lum, Vancouver-based dentists
          Dr. Rahim Ladha or Dr. Dennis Springhetti, Calgary-based dentists
          Dr. Jordan Appel or Dr. Pramiti Kohli, Toronto-based dentists

    What: Launch of Be Acid Aware education campaign

    When: March 3, 2008
    





For further information:

For further information: To arrange an interview, contact: Kate Carroll,
Marissa Bushe, Environics Communications, (416) 969-2732, (416) 969-2764,
kcarroll@environicspr.com, mbushe@environicspr.com


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