AIR MILES(R) bonus reward miles are in the (reusable) bag



    Going green is paying off at A&P, Dominion, Ultra Food & Drug and
    The Barn Markets this Earth Weekend

    TORONTO, April 16 /CNW/ - If you shop at any A&P, Dominion, Ultra Food &
Drug, or The Barn Markets stores on April 21 and 22, with your reusable bag,
you'll score some extra rewards - AIR MILES(R) reward miles, that is.
    "We launched our reusable shopping bag last summer in an effort to reduce
the usage of plastic bags and it was a huge hit," says Tammy Smitham, Director
of Communications, A&P Canada. "Since the launch, customers have purchased
over 400,000 reusable bags and if all of those customers were to use their
bags this weekend, we could keep 1.2 Million plastic bags out of circulation."
    On Saturday, April 21 and Sunday, April 22, A&P, Dominion, Barn Market
and Ultra Food & Drug locations will do their part to support the planet by
encouraging customers to bring back their reusable bag with a bonus of five
AIR MILES(R) reward miles. The offer is available for transactions over $20
and limited to one per transaction, regardless of the number of bags.
    To date, A&P Canada has sold more than 400,000 reusable bags across
Ontario. The Company also provides receptacles for customers to recycle their
existing plastic bags across the province. In 2006, A&P Canada recycled
approximately 900,000 lbs of plastic film, the equivalent of 60 million bags.
The reusable bag is available at A&P, Dominion, Barn Market or Ultra Food &
Drug locations across Ontario for just $0.99. Made from 100 per cent recycled
material, this reusable shopping bag is the latest initiative of A&P Canada's
efforts to divert plastic bags from landfills.

    About A&P Canada Co.

    Serving Canadians since 1927, A&P Canada Co. is a wholly owned subsidiary
of METRO INC. and operates more than 280 grocery stores under the A&P,
Dominion, Ultra Food & Drug, The Barn, Loeb and Food Basics banners throughout
Ontario. For more information and for store locations, visit
www.freshobsessed.com.





For further information:

For further information: Tammy Smitham, Director, Communications, A&P
Canada Co., (416) 234-6081, smithamt@aptea.com; Erica Faltous, Consultant,
Hill & Knowlton Canada, (416) 413-4695, erica.faltous@hillandknowlton.ca

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A&P CANADA

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