Active Control bolsters service excellence to ActiveMine(TM) customers with new executive position



    TSX-V: ACT

    John Steckley to lead high quality program delivery as Vice President,
    Account Management

    TORONTO, July 10 /CNW/ - Active Control Technology Inc. (TSX-V:ACT)
announced today that it has appointed John Steckley as the company's Vice
President, Account Management as part of an initiative to further enhance
service excellence and value delivery to ActiveMine(TM) customers.
    Mr. Steckley will head a new account management structure in which
Account Managers will be assigned to customers that have purchased or
installed ActiveMine, the premier wireless communications and locating system
for mines. The Account Managers will be responsible for high quality program
delivery to ensure service excellence, maximize customer value, and drive new
revenue opportunities for Active Control.
    The structure reflects the complexity, sophistication and large scale of
most mining companies that comprise ActiveMine's customer base. These
companies typically have multiple mines, often with both above-ground and
below-ground operations, in multiple states and even multiple countries.
    Mr. Steckley is uniquely qualified to lead the new account management
team. He has an extensive background in advanced technology construction,
deployment and project management. In his previous role as Active Control's
Vice President, Sales, he also acquired world-leading expertise in the
development and deployment of wireless mesh network solutions in mines.
    "Our new structure will ensure that each ActiveMine customer has an
advocate who is fully dedicated to their satisfaction," said Steve Barrett,
President and CEO, ACT. "Under John Steckley's leadership, the Account
Managers will have the capability to deliver added value not only to our
customers, but also to Active Control."

    About Active Control Technology

    ACT designs and markets wireless network control and communication
systems for buildings and extreme environments. Located in Burlington,
Ontario, Canada, the company trades publicly on the TSX Venture Exchange under
the symbol ACT. For more information, visit the company's website at
www.activecontrol.com.

    
                         We make wireless work.(TM)
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    The TSX Venture Exchange has not reviewed and does not accept
    responsibility for the adequacy or accuracy of this release.

    Cautionary Note Regarding Forward-Looking Statements: This press release
contains forward-looking statements that involve risks and uncertainties,
which may cause actual results to differ materially from the statements made.
When used in this document, the words "may", "would", "could", "will",
"intend", "plan", "anticipate", "believe", "estimate", "expect" and similar
expressions are intended to identify forward-looking statements. Such
statements reflect our current views with respect to future events and are
subject to such risks and uncertainties. Many factors could cause our actual
results to differ materially from the statements made, including those factors
discussed in filings made by us with the Canadian securities regulatory
authorities. Should one or more of these risks and uncertainties, such as
changes in demand for and prices for the products of the Company or the
materials required to produce those products, labour relations problems,
currency and interest rate fluctuations, increased competition and general
economic and market factors, occur or should assumptions underlying the
forward looking statements prove incorrect, actual results may vary materially
from those described herein as intended, planned, anticipated, or expected. We
do not intend and do not assume any obligation to update these forward-looking
statements. The reader is cautioned not to put undue reliance on such
forward-looking statements.

    %SEDAR: 00007946E




For further information:

For further information: Steve Barrett, President & C.E.O., Active
Control Technology Inc., Tel.: (905) 670-5500 ext. 202, Fax: (905) 592-9691,
Email: sbarrett@activecontrol.com, Website: www.activecontrol.com; Don
Hogarth, Hogarth Communications Inc., Tel.: (416) 565-8920, Email:
don@hogarthpr.com

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ACTIVE CONTROL TECHNOLOGY INC.

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