A nationwide search is on for the next W Network expert



    
     The W Experts Search is hunting for design divas, culinary creators
                                and DIY gurus

             Audition online on wnetwork.com starting September 1
    

    TORONTO, Aug. 27 /CNW/ - W Network, Canada's No.1 specialty channel for
women, is on a nationwide hunt for new talent in the first-ever W Experts
Search. Starting September 1, W Network is putting out an all-call to anyone
with a distinctive expertise and a unique approach to health, home, beauty,
design, finance, food and more, and asking them to post their audition videos
on wnetwork.com.

    "This contest is the perfect complement to W Network, with a significant
portion of our prime time schedule already dedicated to programming featuring
W Network's roster of talented experts. The W Expert Search is a great way to
find new and undiscovered talent, and build on this pool of expertise," said
Joanna Webb, Vice President, Programming, W Network.

    From September 1 - October 13, W Expert hopefuls can submit their videos
online at wnetwork.com (<a href="http://stream1.corusent.com/TV/corus/00promos/WExpertsSearch.jpg">click here for image</a>). Then, from October 13 - 26,
Canadians will have their say, rating and commenting on their favourite online
videos. On October 31, up to 20 finalists will be chosen from the submissions
and put through a series of challenges that will also be featured online,
narrowing the list down to approximately six favourites. These favourites will
then have their skills and their TV talent put to the test in a one-hour
programming special set to air on W Network in early 2009, to find out if they
have what it takes to be called a W Expert.

    
    Experts are wanted in the following areas:
    -   Beauty and style
    -   Food and nutrition
    -   Home and garden
    -   Health and wellness
    -   Personal development
    -   Shopping and money
    

    To promote the W Experts Search, a multilayered campaign will roll out
beginning September 1, including online, radio, transit shelter ads and
customized TV promos (<a href="http://stream1.corusent.com/TV/Corus/00promos/WExpertSearch.wmv">click here to view</a>) featuring W Network's Anna Wallner
and Kristina Matisic from Anna and Kristina's Grocery Bag and The Shopping
Bags, Candice Olson, host of Divine Design, Style By Jury's David Clemmer and
Alison Griffiths from Maxed Out.

    Starting Monday, September 8, W Network drill teams will hit the streets
of Toronto in a guerrilla-style expert search, challenging passers-by to find
out if they have what it takes to be a W Network expert.

    Video submission guidelines and rules and regulations can be found on
wnetwork.com beginning Monday, September 1.

    W Network, the No.1 women's specialty service in Canada, is watched by
over 10 million viewers in an average month. W's line-up delivers compelling
entertainment for women, ranging from blockbuster movies to popular dramas and
lifestyle series. Its website, wnetwork.com offers in-depth show information
featuring expert advice from hosts in addition to a popular games section and
a rich online community. W has built a leadership position as "marketing to
women experts" through its various research initiatives, including The Her
Report.

    W Network is owned by Corus Entertainment Inc., a Canadian-based media
and entertainment company. Corus is a market leader in specialty television
and radio with additional assets in pay television, advertising and digital
audio services, television broadcasting, children's book publishing and
children's animation. The company's multimedia entertainment brands include
YTV, Treehouse, W Network, Movie Central, Nelvana, Kids Can Press and radio
stations including CKNW, CKOI and Q107. Corus creates engaging branded
entertainment experiences for its audiences across multiple platforms. A
publicly traded company, Corus is listed on the Toronto (CJR.B) and New York
(CJR) exchanges. Experience Corus on the web www.corusent.com




For further information:

For further information: Lindsay Sutcliffe, Manager, Communications,
Corus Entertainment, (416) 530-2248, lindsay.sutcliffe@corusent.com; or Sally
Tindal, Director, Communications, Corus Entertainment, (416) 530-5121,
sally.tindal@corusent.com


Custom Packages

Browse our custom packages or build your own to meet your unique communications needs.

Start today.

CNW Membership

Fill out a CNW membership form or contact us at 1 (877) 269-7890

Learn about CNW services

Request more information about CNW products and services or call us at 1 (877) 269-7890