Survey shows half of online Canadians are members of Facebook
CALGARY, Dec. 31 /CNW/ - Over the past month something very interesting
has happened in Canadian society. First, Toronto became the first North
American city to have over one million subscribers to Facebook. And second,
approximately half of online Canadians are now on Facebook. An ongoing
national research study, conducted by ZINC Research and its partner Dufferin
Research, shows that about half of online Canadians are members of this social
networking site - almost double the rate just 3 months ago!
"2007 is the year that Facebook took Canada by storm," says Brian F.
Singh, Managing Director of ZINC Research. "In just over one year, there are
now over seven million subscribers. This is phenomenal growth, and there is no
indication that this is slowing down soon. Canadians love the Facebook book
platform for its simplicity and ability to connect with and stay in contact
with friends and family. They also appear to accept that this is the site for
Tracking indicates that among online Canadians who subscribe to social
networking sites that Facebook consistently accounts for over three-quarters
of all memberships.
For a copy of the full report go to
For further information:
For further information: John P. Larsen, Communications Officer, (403)
860-1421; Brian Singh, Managing Director - ZINC Research, Inc.,
firstname.lastname@example.org, (403) 269-7526