Mio Global Introduces ALPHA 2 Punch for Mother's Day 2015

Designed for Active Women, the Latest Mio ALPHA 2 Heart Rate Sport Watch Comes in a Smaller Size and Fashion-Forward Color, Punch Pink!

VANCOUVER , April 28, 2015 /PRNewswire/-- Mio Global, makers of the most accurate wrist-based heart rate monitors, today announced the availability of its ALPHA 2 in a new fashionable "Punch" pink color. The ALPHA 2 Punch is available in a smaller wristband size, making it even more comfortable and convenient for active women to train with heart rate.

Photo - http://photos.prnewswire.com/prnh/20150428/211997 

The Mio ALPHA 2 heart rate sport watch features Mio's award winning, patented optical heart rate sensor, as well as an internal accelerometer for pace, speed and distance measurements without the need for a smartphone connection or a chest strap. ALPHA 2 uses Bluetooth Smart (4.0) to connect to the Mio GO app, as well as many other popular iPhone and Android fitness apps. Additionally, the Mio ALPHA 2 provides accurate calorie burn estimates based on heart rate and can store up to 25 hours of workout data.

Mio ALPHA 2 Punch is now available at select retailers and at mioglobal.com. The ALPHA 2 makes the perfect gift for fitness-oriented women who want to closely monitor their body's response to exercise, track progress and train at the appropriate intensity to see long-term benefits.

"As the popularity of wearables continues to surge, so does the demand for fashionable, accessory-like items such as the Mio ALPHA 2 in our newest Punch color," said Liz Dickinson, CEO of Mio Global. "The ALPHA 2 combines the best of both worlds—our award-winning heart rate monitoring technology and an internal accelerometer that measures speed, pace and distance — but at the same time adds a fun, fresh pop of color to the wearer's wrist."

The Mio ALPHA 2, Mio FUSE, Mio LINK and Mio VELO all feature the company's award-winning optical, EKG-accurate heart rate technology that is designed for fitness-minded consumers who need a heart rate monitor that stands up to their active lifestyles. All Mio products are designed for athletes with features such as comfortable silicone wristbands, shock-resistance and water resistance to 30m (100ft).

For more information about Mio products, visit the Mio Global website at www.mioglobal.com/pressroom and to order a Punch-colored Mio ALPHA 2 in time for Mother's Day 2015, visit www.mioglobal.com to shop online or find a retailer near you.

About Mio
Mio Global is a recognized pioneer in sport and fitness technology, having introduced the world's first performance-accurate wrist-worn heart rate monitor watch, Mio ALPHA, in 2012. With broad distribution around the world, Mio has expanded its product line of heart rate monitor devices to include the award-winning Mio ALPHA 2, Mio FUSE, Mio LINK and Mio VELO. Mio's team of world-class scientists and engineers strive to empower athletes with the tools they need to train smarter and reach their fitness goals by innovating accurate, easy-to-use technologies from the company headquarters in Vancouver, Canada. For more information, visit www.mioglobal.com.

Bluetooth® word mark and logos are registered trademarks owned by Bluetooth SIG Inc. and any use of such marks by Physical Enterprises Inc. or Mio is under license.

 

Contact:
Sarah Hilmer
SSPR
shilmer@sspr.commailto:shilmer@sspr.com 
371-340-5301

SOURCE Mio Global

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