$28.5 million Raised as Canadian Breast Cancer Foundation CIBC Run for the Cure Connects the Nation to Make a Difference



    TORONTO, Oct. 5 /CNW/ - Still thriving and in its 17th year, the Canadian
Breast Cancer Foundation CIBC Run for the Cure raised $28.5 million today. The
largest, single-day, volunteer-led, national event in support of breast
cancer, this year's Run attracted more than 170,000 Canadians in 55
communities across the country.
    "The Canadian Breast Cancer Foundation CIBC Run for the Cure connects
thousands of supporters across the country on one day to truly make a
difference for the breast cancer cause," says Alison Youngman, National Board
Chair of the Canadian Breast Cancer Foundation. "Thanks to the dedication of
volunteers, participants, sponsors and staff, we exceeded our fundraising goal
allowing us to continue funding critical breast cancer research."
    With the money raised from the Run, the Canadian Breast Cancer Foundation
will continue to support a wide range of initiatives across the breast cancer
continuum. Funds raised through this event are directed to high-quality
research in all areas of breast cancer including education and prevention,
screening, diagnosis, treatment, and post-care support.
    The Run is an inspirational, fundraising event that people of all ages
and abilities can participate in on their own or as part of a team.
Participants walk or run their choice of one or five kilometres.
    CIBC is celebrating its 12th year as title sponsor of the Run in 2008.
"We are proud of our long-standing role as title sponsor of the Run and to be
involved with the Canadian Breast Cancer Foundation. It is tremendous to see
the enthusiasm of our 10,000-member strong CIBC team, and of all the
participants who come out across the country to support this important cause.
CIBC employees have adopted the Run as one of their most strongly supported
causes, and we are committed to helping the Foundation create a future without
breast cancer," says Sonia Baxendale, Senior Executive Vice-President, CIBC
Retail Markets.
    Other national sponsors include NYGARD, New Balance Canada, McCain Foods
(Canada) Ltd, Mars Canada, Running Room Canada Inc., Canpar Transport L.P.,
Revlon Canada and Ganong Bros. Ltd.

    Where the money goes

    The Canadian Breast Cancer Foundation helps support research both
nationally and at the regional level. This includes:
    
    -  Providing grants for studies to better understand the environmental,
       lifestyle and genetic links to breast cancer including why the disease
       occurs, and how the risk of developing breast cancer might be reduced.
    -  Funding education and awareness programs throughout the country.
       Community education grants allow the Foundation's regional offices to
       fund local programs that help women to be breast aware. The
       Foundation's website (www.cbcf.org) also provides an excellent online
       resource of breast health information.
    -  Funding projects to develop more effective treatments that respond to
       individual needs and help improve diagnostic techniques to better
       support women at the time of diagnosis. This includes promoting
       participation in breast screening and reducing barriers to screening
       with the goal of having more eligible women participate in organized
       screening programs.
    

    About the Canadian Breast Cancer Foundation

    As the leading national volunteer-led organization dedicated to creating
a future without breast cancer, the Canadian Breast Cancer Foundation works
collaboratively to fund, support and advocate for relevant and innovative
breast cancer research, meaningful education and awareness programs, early
diagnosis and effective treatment, and a positive quality of life for those
living with breast cancer. Founded in 1986, the Foundation has regional
offices in BC/Yukon, Prairies/NWT, Ontario and the Atlantic Canada as well as
a central office in Toronto. For more information, visit www.cbcf.org.

    
    /NOTE TO PHOTO EDITORS: A photo accompanying this release is available on
    the CNW Photo Network and archived at http://photos.newswire.ca.
    Additional archived images are also available on the CNW Photo Archive
    website at http://photos.newswire.ca. Images are free to accredited
    members of the media/
    





For further information:

For further information: Sandra Clegg, Manager, Corporate
Communications, Canadian Breast Cancer Foundation, (416) 596-6773 X351, (416)
997-1342 (Run day), sclegg@cbcf.org

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Canadian Breast Cancer Foundation

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