TOP INNOVATION AWARD 2010: DEMERS Mirage EX SPRINTER Ambulance

BELOEIL, QC, Nov. 2 /CNW Telbec/ - Demers Ambulances, one of North America's largest and oldest ambulance manufacturers and the Canadian leader, is proud to announce that its ambulance model Mirage EX Sprinter just received a 2010 Top Innovation Award from EMS World, the largest media group in the Emergency Medical Services Industry in North America.

"Only 6 months after its introduction in the market, the Mirage EX Sprinter received a 2010 Top Innovation Award from EMS World," says Alain Brunelle, President General Manager of Demers Ambulances. "It really shows all the passion, the dedication and the detailed attention all Demers employees are putting in their work. For 50 years, at Demers Ambulances, we have been quietly and passionately engineering ambulances with the kind of innovations that are changing the way we think about safety. The award we receive today confirms our approach; detail by detail, we are raising the bar, in an industry where every detail matters, every second counts, to save lives," adds Mr. Brunelle.

The Mirage EX Sprinter is a type II ambulance built on a Mercedes-Benz Sprinter chassis. Very unique features, developed and engineered by Demers Ambulances, make this vehicle one of a kind: Demers-exclusive high-strength aluminum extrusion cabinet structure, the first heads-up console incorporated in the dashboard which allows the driver to keep his eyes on the road, and the aerodynamic front cab riser and rear spoiler with incorporated LED warning lights, unique in the industry.

Michael Pflueger, Director of Mercedes-Benz Vans in Canada is honored by this recognition: "The Mercedes-Benz Sprinter has made its mark in several industries in the world and we have great success with this product." "Today, this award reinforces the fact that the Sprinter is the ideal platform for a type II ambulance and Demers Ambulances just proves it," adds Mr. Pflueger.

"We bought 10 Demers Mirage EX Sprinter. Two of them are in service and our paramedics and EMTs just love this winning ambulance. They can't wait to get the other ones!" say Mr. John Rapisarda, EMT Manager, Midwood Ambulance Service in New York.

NOTE TO THE EDITOR:   you will find photos and background documentation on the Mirage EX Sprinter

at www.demers-ambulances.com/news/

About EMS World Top Innovation Award
The Top Innovation Awards from EMS World are given to products introduced to the market in the calendar year and after a very precise and strict process. All entrees are submitted to the editorial board of the group. Thirty finalists are selected. The final selection of 20 top products is made by the independent head judge of the committee, Mike Smith, BS, MICP, Program Chair for the Emergency Medical Services Program at the Tacoma Community College in Tacoma, WA, and an editorial advisory board member for EMS World Magazine.

About EMS World
EMS World provides EMS news and training for paramedics and EMTs, as well as other prehospital practitioners and public safety responders. It serves members of all EMS delivery models including fire-based EMS, municipal EMS agencies, volunteer EMS agencies and private EMS services. EMS World publishes EMS World Magazine, produces the annual EMS World Expo and operates EMSWorld.com

About Demers Ambulances
Demers Ambulances is the Canadian leader in ambulance design, manufacture and distribution and one of the largest firms in North America. 2010 marks 50 years of success for Demers, with more than 15,000 ambulances sold to customers in over 20 countries. With advanced products that consistently meet and exceed expectations of emergency services specialists around the world, Demers Ambulances is recognized as an innovator in ambulance engineering, introducing and perfecting details that keep paramedics and occupants safe while meeting today's global challenges.

Accredited by the National Truck Equipment Association (NTEA) in the USA within their "Member Verification Program", by the US Department Of Transportation and by Transport Canada, approved up fitter for Mercedes-Benz Sprinter* Customer Assurance Program and, also recognized as a "Qualified Vehicles Modifier" (QVM) by the Ford Motor Company, Demers Ambulances meets the highest standards in the industry. Demers Ambulances is a member of the Ambulance Manufacturers Division, and a pride sponsor of the American Ambulance Association and the EMS Chiefs of Canada. To learn more about Demers Ambulances, visit www.demers-ambulances.com

* Sprinter is a trademark owned by or subject to the trademark rights of Daimler AG and used under license in Canada by Mercedes-Benz Canada Inc.

For further information:

Genevieve Dion
Tel. 450.467.4683 ext. 327
Cel. 514.231-0123
gdion@demers-ambulances.com