Media Advisory - Business Leaders from Cape Breton will be exiled

2nd Annual Exile Island Cape Breton to raise funds for Children's Wish

CAPE BRETON, Sept. 3 /CNW/ - You are invited to join us: On Friday, September 10, 2010 where local business leaders will become castaways and be exiled to The Fortress of Louisburg in an effort to raise funds for The Children's Wish Foundation of Canada.

The event will feature rival tribes competing in a variety of challenging mental and physical contests to collect the most money in donations and pledges by calling friends, family and colleagues.

Media are invited to join us and capture photos of the event.

    Who:   Dwight Rudderham, Exile Co-Chair, Rudderham Chemin

           Luciano Lisi, Co-Chair, President & CFO Cape Breton Explorations
           Ltd.

    When:  Friday, September 10th, 2010

    Where: The Fortress of Louisburg, National Historic Site

The Children's Wish Foundation of Canada

Each year, thousands of Canadian children between the ages of 3 and 17 are diagnosed with a life-threatening illness. Since 1984, The Children's Wish Foundation of Canada has worked tirelessly to grant exceptional wishes to more than 16,000 children and their families.

This year, the Foundation expects to grant 1,000 new wishes. The Foundation has never refused a wish to an eligible child, and with the help of volunteers and generous donors, is able to grant nearly three wishes every day. Each wish is an individual adventure, carefully structured to meet the needs of a particular child and family.

The Foundation is a grassroots charity with chapters in every province and territory. For information on Children's Wish, log onto www.childrenswish.ca.

For further information: Cheryl Matthews, Nova Scotia Chapter Director, 902-492-0025, [e-mail]