Reinventing innovation with Malcolm Gladwell - Conference and launch of the book Outliers

    MONTREAL, Nov. 26 /CNW Telbec/ - Les Editions Infopresse will host
Malcolm Gladwell as keynote speaker for Journée Infopresse 360 on Innovation,
which will be held Wednesday, December 3 at the Centre Mont-Royal auditorium.
During this event, he will hold the exclusive Quebec launch of his new book
Outliers: The story of success.
    Throughout this day, recognized visionaries will propose ways to put
innovation at the core of the company's development. Peter Andrews,
Vice-President, Innovation at IBM USA will present the necessary tools to
transform your company into a leader in its sector. Anita Sands,
Vice-President and Head of Innovation at Citi in New York, will also be
present to discuss the ways an organization must orient its efforts and
activities to remain avant-garde and innovative. Laurent Simon, Associate
Professor of Innovation and Creation Management at the HEC Montreal, will show
how it is possible to manage innovation, ideation and marketing, and will
propose lessons to engage this in your organization. To end the day, Malcolm
Gladwell, author of the bestsellers Tipping Point and Blink, will propose
tools to generate new ideas that will become innovations.
    A highly reputed journalist with the Washington Post and The New Yorker,
Malcolm Gladwell was named one of the 100 most influential personalities of
2005 by Time magazine. During his visit to Montreal, in addition to presenting
his book Outliers, which discusses the concept of success from different
angles, he will set out his theory regarding the 10,000 hours of practice
necessary to excel in any field. To substantiate his remarks, he will use
concrete examples in support of his beliefs regarding the factors necessary
for any personal and professional success.
    For more information concerning this one-day conference, visit the event
website at the following address:
www.infopresse.com/Conferences/innovations/default-eng.html

For further information: David Ostigny, Content Planner, Editions
Infopresse, [phone] extension 2254, [e-mail]