Former Sales Leader with the Radiance Division of Comcast, to Head DMDS
Sales Based in New York
TORONTO, Sept. 8, 2011 /CNW/ - YANGAROO Inc. (TSX-V: YOO)(OTCBB: YOOIF), the industry's leading secure digital
media distribution company, today announced the appointment of industry
veteran, Brent Finkelstein to the position of Vice President Sales,
Advertising Division. Based in New York, Brent will lead all sales
activity to advance the company's growth and help ad agencies and media
companies realize the opportunities and value enabled by YANGAROO's
DMDS platform. The platform represents the most technologically
advanced integration with broadcasters, allowing for seamless delivery
of high definition video ads without the added expense of ancillary
production charges. He will report to Karen Dealy, YANGAROO's
President of Advertising Operations.
"Brent is a seasoned veteran, top performer and heavy hitter with senior
level agency relationships," said Karen Dealy, President Advertising
Operations. "I am extremely pleased to have someone with his talent and
expertise join our team. His drive along with savvy executive level
sales and management experience will quickly drive additional growth
Mr. Finkelstein joins YANGAROO with over 20 years of sales experience
primarily in the field of global enterprise software. At Radiance, a
division of Comcast, he was the top sales producer, responsible for a
significant percentage of the division's revenue. Clients included NBC,
CBS, Major League Baseball, Discovery, and Arts and Entertainment
Network, and many other leading television production organizations &
advertising agencies. Most recently, Finkelstein served as V.P. Sales,
Eastern Region for Advanced Digital Services where he was responsible
for sales and strategy development for the digital delivery and post
production services and technologies to the Advertising, Motion
Picture, and Broadcast Television and Cable Industry.
"I saw the benefits of the DMDS technology as an excellent opportunity
to bring a more enhanced experience for the execution of ad campaigns
to the advertising market," Finkelstein commented. "I'm very excited
to join this innovative team and look forward to helping the company
grow its business and deliver best in breed solutions to the
YANGAROO's patented Digital Media Distribution System (DMDS) is a
leading secure B2B digital delivery solution for the music and
advertising industries. DMDS replaces the physical distribution of
audio and video content for music, music videos, and advertising to
television, radio, media, retailers, and other authorized recipients
with more accountable, effective, and far less costly digital delivery
of broadcast quality media via the Internet. The DMDS Awards platform
powers many of the world's major awards shows.
Named one of Canada's Top 100 Tech Companies by Canadian Business,
YANGAROO has offices in Toronto, New York, Los Angeles, and Dallas.
YANGAROO trades on the TSX Venture Exchange (TSX-V) under the symbol
YOO and in the U.S. under OTCBB: YOOIF.
The statements contained in this release that are not purely historical
are forward-looking statements and are subject to risks and
uncertainties that could cause such statements to differ materially
from actual future events or results. Such forward-looking statements
are made pursuant to the safe harbor provisions of the Private
Securities Litigation Reform Act of 1995. The TSX Venture Exchange does
not accept responsibility for the adequacy or accuracy of this release.
SOURCE YANGAROO Inc.
For further information:
Please contact Scott Wambolt at 416-534-0607 ext.111 or visit www.yangaroo.com.