TORONTO, April 27 /CNW/ - Today, Toys"R"Us, Canada issued a renewed call
to action for consumers to rid their homes of potentially unsafe old
and second-hand baby products in exchange for savings on a new item
during the Great Trade-In event. The Great Trade-In event is a national safety program designed to draw attention to
potentially harmful used baby products that are still in circulation.
According to Health Canada, more than 550 recalls of child and infant
products have occurred since 1995.
The Great Trade-In event begins on Friday, April 29 and run through Sunday, May 15 in all
Toys"R"Us and Babies"R"Us locations nationwide. During this time,
stores will accept any used cribs, strollers, car seats and travel
systems in exchange for 20 per cent savings on the purchase of a new
baby item, in any of these product categories, from participating
manufacturers. Through this program, Toys"R"Us, Canada, continues to
raise awareness among parents about ways to be proactive where
children's safety is concerned.
"At Toys"R"Us, we remain committed to infant and child safety and strive
to provide parents and caregivers with the products and information
they need to give their children the best care possible," said Kevin
Macnab, President, Toys"R"Us, Canada. "Through the Great Trade-In event, we hope to continue to raise awareness of the importance of
product safety and give parents an easy option for disposing of their
potentially unsafe baby equipment."
According to Health Canada, parents and caregivers are often unaware
that the products they currently use may be outdated or the subjects of
a recall or advisory, exposing their child or infant to unnecessary
harm or injury. Safety experts at Health Canada strongly advocate
careful consideration when purchasing or receiving second-hand
children's items and suggest thorough visible inspections and careful
research to ensure products comply with today's stringent safety
Since the company introduced its first Great Trade-In event in Canada in 2010, approximately 7,500 potentially unsafe cribs,
car seats and other baby products - most of which were in extremely
poor condition - have been turned in at Babies"R"Us and Toys"R"Us
stores across the country. Some traded-in items were missing parts or
were damaged, while others that were decades old showed obvious signs
of wear and tear and would be considered non-compliant with today's
product safety standards.
Health Canada, which regulates child care equipment nationwide, cites
concerns on products that may have been affected by recent enhancements
in Canadian safety requirements. For example, cribs designed before
1986 are no longer compliant with current safety standards outlined by
To ensure that their products have not been subjected to a recall or
advisory, parents and caregivers should visit the Health Canada website
at: www.healthcanada.gc.ca/cps-recalls. To learn more about second-hand products or those that have special
safety requirements in Canada, please see Health Canada's fact sheet on
Second-Hand Products & Garage Sale Safety.
Manufacturers participating in the Great Trade-In event include Babi
Italia, Baby Trend, Bily, Britax, Chanderic, Chicco, Combi, Cosco,
Delta, Eddie Bauer, Evenflo, First Years, Graco, Maxi-Cosi, Quinny,
Safety 1st and Safety 1st LUX.
About Toys"R"Us, Canada:
Toys"R"Us (Canada) Ltd., is part of Toys"R"Us, Inc., the world's leading
dedicated toy and baby products retailer. Toys"R"Us, Canada operates 70
stores across the country. For store locations and convenient online
shopping visit www.toysrus.ca or www.babiesrus.ca.
SOURCE Toys "R" Us (Canada) Ltd.
For further information:
Ashley Agueci, Optimum Public Relations, email@example.com, 416-306-6717