LONDON and MONTREAL, May 14, 2013 /CNW Telbec/ - Optimal Payments (LSE:
OPAY) is pleased to announce that the Canadian Red Cross has chosen
Optimal's NETBANX service to process its online donations.
A long-time provider of online payment processing services to non-profit
organizations with its NETBANX payment gateway directly integrated to
many major fundraising technology platforms, Optimal was able to offer
the Canadian Red Cross: an easy-to-implement solution that required no
additional application development; robust payment processing; multiple
payment options; fraud management tools; and comprehensive back office
The Canadian Red Cross will be able to rely on the NETBANX gateway to
effectively process the large volumes of incoming donations for
disaster relief funds without any negative impact to the online donor
user experience. To minimize online payment fraud, the Canadian Red
Cross will leverage NETBANX's proprietary "Risk Rules Engine" to
customize and adjust fraud detection and prevention parameters. This
will allow the Canadian Red Cross to address emerging fraud trends in
real-time while making sure it accepts all legitimate donations.
A PCI DSS Level 1 certified gateway, NETBANX ensures that every donation
is processed in a secure compliant environment meeting the highest
industry security standard and thereby significantly reducing the
Canadian Red Cross PCI DSS compliance liability and exposure. Payment
management is simplified through the NETABNX Back Office, which
provides the Canadian Red Cross with real-time transaction data as well
as extensive and flexible reporting options.
"We are pleased to bring our expertise and experience in online payments
to the Canadian Red Cross" said Martin Leroux, Chief Business
Development Officer, Optimal Payments. "This exceptional humanitarian
organization will benefit not only from our robust NETBANX payment
processing service but also from the dedicated staff that will work
closely with the Canadian Red Cross to make sure they have the best
possible solution in place today and address the organization's future
online payment needs."
"In choosing Optimal, we believe we have gained a valuable partner. They
have not only provided us with a comprehensive payment solution, but
have helped us evolve our best practices for accepting online
donations" said Brian Holaday, Director, National Direct Marketing,
Canadian Red Cross. "The NETBANX gateway ensures our online donations
are processed in a secure environment and fraud is being effectively
managed, allowing us to focus our efforts on raising funds for
important relief efforts."
About Optimal Payments
Optimal Payments is a global provider of online payment solutions.
Trusted by businesses and consumers in over 190 countries to move and
manage billions of dollars each year, merchants use the NETBANX® processing service to simplify how they accept and settle credit card,
direct-from-bank, and cash payments; and the NETELLER® payment account to increase margins, capture new customers and increase
their lifetime value. Being an independent provider has allowed the
company to support tens-of-thousands of merchants around the globe
across a wide range of industries. Optimal Payments Plc is quoted on
the London Stock Exchange's AIM market, with a ticker symbol of OPAY.
Subsidiary company Optimal Payments Ltd is authorised and regulated as
an e-money issuer by the UK's Financial Conduct Authority (FRN 900015).
For more information about Optimal Payments visit www.optimalpayments.com or subscribe at www.optimalpayments.com/feed or follow us on Twitter @optimalpayments.
The NETBANX service enables merchants to process payments online. Since
1996, thousands of e-commerce, MOTO, and multi-channel businesses
around the world rely on the NETBANX gateway and services for the
payment processing of credit/debit cards, online direct debit and
alternative payments as well as the management of online payment
fraud. The NETBANX solution is state-of-the art, geo-redundant and
PCI-DSS Level 1 certified. A robust and flexible platform, it can be
configured or customized to meet the card-not-present needs of any
businesses from local e-commerce websites to large scale international
For more information about NETBANX visit www.netbanx.com or follow us on Twitter @NETBANXServices.
About The Canadian Red Cross
The Canadian Red Cross is a member of the International Red Cross Red
Crescent Movement, which includes the International Federation of Red
Cross and Red Crescent Societies, the International Committee of the
Red Cross and over 187 national Red Cross and Red Crescent Societies.
The Canadian Red Cross mission is to improve the lives of vulnerable
people by mobilizing the power of humanity in Canada and around the
SOURCE: Optimal Payments Plc.
For further information:
Martin Leroux, Chief Business Development Officer
Canadian Red Cross media line