MISSISSAUGA, ON, June 26, 2013 /CNW/ - Team Novo Nordisk, the world's
first all-diabetes professional cycling team, is gearing up for a
series of professional competitions and speaking events to inspire all
Canadians and instil hope in those living with diabetes that anything
Team Novo Nordisk is a global sports team comprised of cyclists,
triathletes and runners who are living with diabetes, fronted by the
professional cycling team. The squad includes 17 professional
all-diabetes riders from 10 different countries, including winners and
podium finishers from professional races around the world. Team Novo
Nordisk's mission is to educate, empower and inspire those affected by
Team Novo Nordisk is taking Canada by storm; after completing the Tour
de Beauce in Quebec with three cyclists finishing within the top 40,
the professional cycling team is set to compete in BC Superweek, a multi-stage race starting with Tour de Delta on July 5th and finishing with Tour de White Rock on July 14th, including the legendary Global Relay Gastown Grand Prix on Wednesday, July 10th. Triathlete and Canadian Team Novo Nordisk member, Sebastien Sasseville
will also be debuting in the teams' first Canadian triathlon
competition at the Peterborough Half Iron Triathlon on July 7th.
"Team Novo Nordisk is racing as part of our long-standing Changing
Diabetes® programme, which aims to create awareness about and address the
diabetes pandemic which affects 371 million people worldwide, and their
families," says Jakob Riis, Executive Vice President Global Marketing,
BC Superweek consists of five stages around the lower mainland of
British Columbia over 11 days. The timings, results and full details of
all races will be reported on www.teamnovonordisk.com, and supporters can also follow the team at www.facebook.com/TeamNovoNordisk and www.twitter.com/TeamNovoNordisk. Sasseville will also be on hand at the Global Relay Gastown Grand
"This team continues to grow in strength, and each race allows us to
build on our competition experience as an all-diabetes team," says Phil
Southerland, Team Novo Nordisk co-founder and CEO. "When diagnosed with
diabetes, many people think that it means they won't be able to live a
normal life and realize their dreams, but Team Novo Nordisk shows that,
with good control, anything is possible."
Sasseville will also be sharing his incredible and inspirational story
about his journey from being diagnosed with type 1 diabetes to reaching
the summit of Mount Everest and competing as a professional athlete in
Toronto and Vancouver. The Toronto event will be taking place at the Cambridge Club on July 5th at 7:00 p.m. and the Vancouver event will be held at the Westin Grand Hotel on July 8th at 7:00 p.m. All are welcome to attend these free events and parking
will be validated in Vancouver.
Team Novo Nordisk
The Team Novo Nordisk professional men's cycling team roster for 2013
Fabio Calabria (Australia), Andrea Ciacchini (Italy), Stephen Clancy
(Ireland), Paolo Cravanzola (Italy), Joe Eldridge (USA), Joonas
Henttala (Finland), David Lozano Riba (Spain), Javier Megias Leal
(Spain), Kevin De Mesmaeker (Belgium), Justin Morris (Australia),
Andrea Peron (Italy), Aaron Perry (New Zealand), Thomas Raeymaekers
(Belgium), Branden Russell (USA), Andrei Strelkov (Russia), Martijn
Verschoor (Netherlands), Chris Williams (Australia).
Today, an estimated 371 million people are living with diabetes,1 including approximately 3 million in Canada.2 Changing Diabetes® is the Novo Nordisk global commitment to improve conditions for the
millions of people who live with diabetes around the world today, and
those who are at risk of developing diabetes tomorrow. It is a global
advocacy and partner platform which advocates for the prevention and
early detection of diabetes, as well as improved treatment, care and
Headquartered in Denmark, Novo Nordisk is a global healthcare company
with 90 years of innovation and leadership in diabetes care. The
company also has leading positions within haemophilia care, growth
hormone therapy and hormone replacement therapy. For more information,
International Diabetes Federation. IDF Diabetes Atlas, 5th Edition, 2012 Update. Brussels, Belgium: International Diabetes
Federation. Available from: http://www.idf.org/diabetesatlas. Last accessed: November 2012.
Canadian Diabetes Association. "The prevalence and costs of diabetes."
Accessed on February 8, 2013 at http://www.diabetes.ca/documents/about-diabetes/PrevalanceandCost_09.pdf.
Video with caption: "Video: Team Novo Nordisk - One Team One Goal". Video available at: http://stream1.newswire.ca/cgi-bin/playback.cgi?file=20130626_C3306_VIDEO_EN_28506.mp4&posterurl=http://photos.newswire.ca/images/20130626_C3306_PHOTO_EN_28506.jpg&clientName=Novo%20Nordisk%20Canada%20Inc%2E&caption=Video%3A%20Team%20Novo%20Nordisk%20%2D%20One%20Team%20One%20Goal&title=NOVO%20NORDISK%20CANADA%20INC%2E%20%2D%20Team%20Novo%20Nordisk%20&headline=Team%20Novo%20Nordisk%2C%20the%20world%27s%20first%20all%2Ddiabetes%20professional%20athletic%20team%2C%20is%20Changing%20Diabetes%26%23174%3B%20in%20Toronto%2C%20Vancouver
Video with caption: "Video: Team Novo Nordisk B-Roll". Video available at: http://stream1.newswire.ca/cgi-bin/playback.cgi?file=20130626_C3306_VIDEO_EN_28507.mp4&posterurl=http://photos.newswire.ca/images/20130626_C3306_PHOTO_EN_28507.jpg&clientName=Novo%20Nordisk%20Canada%20Inc%2E&caption=Video%3A%20Team%20Novo%20Nordisk%20B%2DRoll&title=NOVO%20NORDISK%20CANADA%20INC%2E%20%2D%20Team%20Novo%20Nordisk&headline=Team%20Novo%20Nordisk%2C%20the%20world%27s%20first%20all%2Ddiabetes%20professional%20athletic%20team%2C%20is%20Changing%20Diabetes%26%23174%3B%20in%20Toronto%2C%20Vancouver
Image with caption: "Team Novo Nordisk (CNW Group/Novo Nordisk Canada Inc.)". Image available at: http://photos.newswire.ca/images/download/20130626_C3306_PHOTO_EN_28505.jpg
Image with caption: "Team Novo Nordisk (CNW Group/Novo Nordisk Canada Inc.)". Image available at: http://photos.newswire.ca/images/download/20130626_C3306_PHOTO_EN_28504.jpg
SOURCE: Novo Nordisk Canada Inc.
For further information:
416 486 7231
Gitte Arent Hertz
+45 30 75 31 76
For further event information, please call 1-855-554-5456 or email firstname.lastname@example.org.