Mystery Yellow Driver Revealed as Tanner Foust, Three-Time X Games Gold
Medalist, Takes New Four-Wheeled Vehicle Distance Jump Record,
Exclusive Content on Facebook
TORONTO, May 29, 2011 /CNW/ - Today as part of "IZOD Presents Hot Wheels
Fearless at the 500™," Team Hot Wheels™ Yellow Driver Tanner Foust
successfully landed a ramp-to-ramp distance jump of 332 feet. Foust, a
three-time X Games gold medalist and professional stunt driver soared
an impressive 332 feet over the current world record at the 100th anniversary of the Indianapolis 500.
"Fans witnessed not only a record-breaking jump today, but also an
incredible childhood fantasy come to life which engaged multiple
generations," said Simon Waldron, vice president of marketing for Hot
Wheels®. "Hot Wheels has a deep and rich history in racing that spans
over 40 years and there was no better global stage than the Indy 500 to
create this once-in-a-lifetime experience."
Spectators at the Indy 500 watched anxiously today as a masked mystery
driver sped down a 90 ft. ramp, suspended on an enormous 10-story high
door (100 feet tall) and flew across the infield of the Indianapolis
Motor Speedway. Moments after the jump occurred, Foust was revealed as
the mystery Team Hot Wheels™ Yellow Driver. The "IZOD Presents Hot
Wheels Fearless at the 500™" jump brought to life the iconic Hot
Wheels® V-Drop® track set boys have played with on their bedroom doors
for years. The stunt will be nationally televised today at 3:30 PM EST
in a 30-minute ABC Special highlighting various Team Hot Wheels™
stunts, including the new world record distance jump. Additional
behind-the-scenes footage and interviews with Tanner Foust will be
available on Facebook after the ABC Special.
"As a kid playing with Hot Wheels I could only dream of experiencing
something as outrageous as a life-sized V-Drop track set, and today it
became reality," said Tanner Foust, Team Hot Wheels Yellow Driver.
"There's a lot that goes into being on Team Hot Wheels and the training
and testing leading up to the jump gave me the confidence needed to
push the mechanical and mental limits of the challenge and land the
Foust is a professional stunt driver with a record number of top
finishes and thrilling behind-the-wheel moments captured on-screen. In
addition to being a three-time X Games gold medalist and two-time
Formula Drift champion, Foust is also an on-air host for Top Gear USA
on HISTORY. He recently became the first American ever to win a round
of the FIA European Rallycross championship in his Rockstar Energy
Drink Ford Fiesta. His professional stunt driving credits include Fast and Furious: Tokyo Drift, Dukes of Hazzard, Bourne Ultimatum, Iron
Man 2, and the remake of Red Dawn.
PLEASE VISIT WWW.HOTWHEELSMEDIA.COM FOR ADDITIONAL PRESS INFORMATION, HIGH RESOLUTION IMAGES OR
BROADCAST-QUALITY, DOWNLOADABLE B-ROLL.
About the Hot Wheels® brand
Since 1968, Hot Wheels® has been passionate about creating thrilling
vehicle experiences through innovative product and content. Hot Wheels®
began as a line of 16 1:64-scale die-cast vehicles; today, it has
evolved into a true, global lifestyle brand for boys of all ages, with
segments that range from aftermarket parts to licensed apparel to
branded digital content from Team Hot Wheels™, a real-life race crew of
professional drivers performing over-the-top stunts. For consumers to
learn more, visit www.HotWheels.ca and www.Facebook.com/HotWheels.
Mattel, Inc. (NASDAQ: MAT - News) (www.mattel.com) is the worldwide leader in the design, manufacture and marketing of
toys and family products. The Mattel family is comprised of such
best-selling brands as Barbie®, the most popular fashion doll ever
introduced, Hot Wheels®, Matchbox®, American Girl®, Radica® and Tyco®
R/C, as well as Fisher-Price® brands, including Little People®, Power
Wheels® and a wide array of entertainment-inspired toy lines. In 2011,
Mattel was named as one of FORTUNE Magazine's "100 Best Companies to
Work For" for the fourth year in a row, and also is ranked among
Corporate Responsibility Magazine's "100 Best Corporate Citizens." With
worldwide headquarters in El Segundo, Calif., Mattel employs
approximately 30,000 people in 43 countries and territories and sells
products in more than 150 nations. At Mattel, we are "Creating the
Future of Play."
SOURCE Hot Wheels
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