Standard Life goes BIG in Toronto to help Big Brothers Big Sisters

TORONTO, June 2, 2011 /CNW Telbec/ - Standard life invites media representatives to attend Standard Life's Big Search fundraising event on Wednesday, June 8, from 12 p.m. to 4 p.m., in Toronto.

For the third year in a row, Standard Life is organizing original scavenger hunts to raise funds benefiting Big Brothers Big Sisters of Canada's recruitment campaign for new youth mentors. Rain or shine, teams made up of employees from Standard Life and its business partners will spend an outdoor fun-filled afternoon, uncovering hidden treasures in the city.

Date:   Wednesday, June 8, 2011
 
Time:  12 p.m.    Arrival of participants, speeches and lunch
  1 p.m.     Standard Life's Big Search challenge begins
  3 p.m.   Teams return to Hart House 3:30 p.m.   Winners are announced
  4 p.m.    End of activity
 
Place:   Hart House, University of Toronto
  7 Hart House Circle, Toronto

Click here to see footage from last year's events.

Spokespeople available onsite 

From Big Brothers Big Sisters of Canada:

  • A "Big" and a former "Little" will share their experiences and talk about the advantages of the mentoring program.
  • Bruce MacDonald, President and Chief Executive Officer

From Standard Life:

  • Joseph Iannicelli, President and Chief Executive Officer and other senior executives.

In 2010, Standard Life was able to help Big Brothers Big Sisters attract more than 2,700 new applicants, over 500 of which are now new active mentors. Big Brothers Big Sisters has been making a positive difference in children's lives for nearly 100 years with its mentoring programs. They have proven to help reduce early school dropout, substance abuse and bullying.

A second Standard Life's Big Search will also take place in Montréal on June 10.

SOURCE STANDARD LIFE

For further information:

Valérie Lamarre, Senior Advisor
External Communications and Public Affairs, Standard Life
Tel.: 514-499-7999 or 1-877-499-9555, ext. 8150
Cell: 514-566-1524 / Email: valerie.lamarre@standardlife.ca

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STANDARD LIFE

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