Sprylogics' Poynt Inc. Granted a New Patent Related to Using Location Information for Advertising System

Company has a Growing Worldwide Portfolio of Patents in Mobile, Location-Based Search and Advertising Technologies

TORONTO, Nov. 5, 2013 /CNW/ - Sprylogics International Corp. ("Sprylogics" or the "Company") (TSXV: SPY), a technology provider of local mobile search and messaging solutions for consumers and businesses is pleased to announce that its subsidiary Poynt Inc. has been granted a new patent for a "method of using location information for advertising system based on 3-dimensional shapes." This patent and others already granted or pending add to the portfolio of intellectual property owned by the Company.

Singapore patent 176399 was issued on October 11, 2013 to Poynt Inc., describing a Method of Using Location Information for Advertising System Based on 3-Dimensional Shapes. The patent is directed as follows:

    A method of delivering an advertisement to an electronic communications device via an electronic communications network includes obtaining, via the electronic communications network, a speed or direction of travel of an electronic communications device and a location of the electronic communications device, the location of the device corresponding to a longitude, a latitude, and an altitude of the communications device, accessing a database of advertisements, each advertisement in the database having an associated speed or direction of travel and a three-dimensional geographical region, identifying at least one advertisement in the database such that the location and speed or direction of travel of the electronic communications device is within the associated three-dimensional geographic region and speed or direction of travel of the advertisement, and delivering the advertisement to the electronic communications device via the electronic communications network.


With respect to the Poynt Inc. acquisition by Sprylogics announced August 1, 2013, here are the additional issued patents now owned by the Company and its subsidiaries:

  • US 8,315,178, Method and System for Wireless Message Based Advertising.
  • US 6,970,922, US 7,539,742, US 7,870,229, US 8,099,477. Network for Targeting Individual Operating a Microcomputer Regardless of His Location.
  • US 7,941,430, Multi-Mode Location Based E-Directory Service Enabling Method, System, and Apparatus.

"These patents help us enhance our competitive position in the marketplace, as we commercialize the capabilities behind them," says Marvin Igelman, CEO of Sprylogics. "This recently granted patent expands our existing patent inventory, and demonstrates the breadth and depth of our innovative engineering and scientific expertise, and the richness of our intellectual property."

Sprylogics now owns a total of seven (7) granted patents.

About Sprylogics

Sprylogics International Corp. enables telecom operators, messaging and mobile applications providers to introduce new revenue streams into their mobile offerings by integrating contextual content and transaction services that unlock the monetization of consumer search intent, while increasing loyalty, engagement and usage activity levels. Sprylogics has developed key relationships with leading mobile content and transaction providers that allow it to semantically aggregate and distribute this content by making it searchable via its patented geographical and contextual targeting technology.

Sprylogics also markets Poynt, an award winning, all-in-one mobile search App that has garnered over 20 million downloads. Both products have a common focus on enhancing the mobile user experience, enabling users to do more without leaving the messaging or chat app, and resulting in the monetization capture of search intent via content and transaction services. Find more about Sprylogics at www.sprylogics.com, or follow @sprylogics on Twitter.

Neither TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.

Cautionary and Forward-looking Statements - Statements contained in this news release which are not historical facts are forward-looking statements that involve risk, uncertainties and other factors that could cause actual results to differ materially from those expressed or implied by such forward-looking statements.  There can be no assurance that such statements will prove to be accurate and actual results and future events could differ materially from those anticipated in such statements.  All forward-looking statements included in this news release are based on information available to the Company on the date hereof.  Forward-looking statements are subject to known and unknown risks, uncertainties and other factors which could cause actual results of Sprylogics to differ materially from the conclusion, forecast or projection stated in such forward-looking statements. These risks, uncertainties and other factors include, but are not limited to factors referenced in Sprylogics' other continuous disclosure filings which are available at www.sedar.com. Readers should not place undue reliance on these forward-looking statements. The Company assumes no obligation to update any forward-looking statements, except as required by applicable securities laws.

SOURCE: Sprylogics International Corp.

For further information:

Sprylogics International Corp. | David Berman, CFO

(905) 761-9200, Ext. 21 | davidb@sprylogics.comwww.sprylogics.com

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