Minimum projected sales targets exceed $1,500,000
MONTREAL, June 20, 2011 /CNW Telbec/ - Sonomax Technologies Inc. (TSXV:SHH) is pleased to announce that it has signed an agreement with
JAM Industries Ltd., the leading North American distributor of products
to the Musical Instruments & Professional Audio channels (MI&PRO). JAM
owns and operates American Music & Sound (AM&S) based in Los Angeles,
California. AM&S will distribute sculpted eers™ in the U.S. Erikson
Audio, another division owned by JAM and headquartered in Quebec, will
distribute sculpted eers™ throughout Canada. JAM reported sales of
$230M in 2010 and distributes to 3,800 dealers in North America.
"We have been evaluating this technology for close to a year now and
believe that the market is ready for this product," said Martin Szpiro,
JAM's Chief Executive Officer. "We are watching the product launch that
is currently underway, very closely. Our goal is to learn as much as
possible about the product and the consumer experiences, so that we are
very prepared for the second phase of the Sonomax launch, which is
planned for this fall," added Szpiro.
"There are so many advantages to doing business with a company like
JAM," said Nick Laperle, CEO of Sonomax. "They have offices across the
U.S. and Canada, and a huge dealer network. They also cater to one of
our core niche markets, the amateur and semi-professional musician, who
understand that getting custom earphones or in-ear monitors, as they
are known in the industry, is a 3 to 4 week process that can cost
anywhere from $400 to $3,500. With sculpted eers™, musicians can walk
in and out of a store with custom-molded earphones in minutes, for
between $199.99 and $299.99, based on the model they choose. How cool
is that?" Laperle added.
Sonomax reminds shareholders of its Annual & General Meeting to be held
tomorrow, Tuesday June 21st at 10:00am, Hotel Vogue, 1425 De La Montagne Street, Montreal, Quebec.
Martin Szpiro, JAM's CEO will be at the meeting to discuss the
agreement and provide outlook for 2011-2012.
For more information about the sculpted eers product, please visit http://www.sculptedeers.com.
About Sonomax Technologies Inc.
Sonomax is a leader in the research, development and licensing of in-ear
technologies. With over 50 patents worldwide, Sonomax's pioneering
innovation includes instant custom-fitting earpieces that deliver the
most comfortable protective and sound enhancing experience in the
world. The latest SonoFit ™ System offers OEM, ODM and aftermarket
clients a broader range of opportunities in customized earpieces for
the Consumer, Industrial, Military and Health markets. Learn more at http://sonomax.com.
This news release contains certain forward-looking statements that
reflect the current views and/or expectations of Sonomax Technologies
Inc. with respect to its performance, business and future events. Such
statements are subject to a number of risks, uncertainties and
assumptions. Actual results and events may vary significantly. The TSX
Venture Exchange has not reviewed and does not accept responsibility
for the adequacy or accuracy of this release.
SOURCE SONOMAX TECHNOLOGIES INC.
For further information:
Nick Laperle, President & CEO, Sonomax Technologies Inc.
firstname.lastname@example.org, 514-932-2674 ext 2229