Canadians urged to make a difference during Earth Week 2011
OTTAWA, April 18 /CNW/ - Recycle My Cell - Canada's free cell phone
recycling program - is calling on Canadians from coast to coast to
round up their old cell phones and accessories during Earth Week 2011
and do their part in protecting our environment.
Recycling cell phones couldn't be easier, and better still, it's free!
The bilingual Web site - www.RecycleMyCell.ca and www.recyclemoncell.ca - allows consumers to simply enter their postal code to locate the 10
drop-off locations closest to them where their devices will be
accepted, regardless of brand or condition. If someone can't visit one
of the more than 3,500 drop-off sites across the country, the Web site
also provides printable postage-paid labels to use for mailing their
wireless devices, making recycling a wireless device hassle-free and at
no cost to the consumer.
And just as important, the proceeds from the recycled devices contribute
to some great charities at the same time. In the past two years alone,
Recycle My Cell has raised close to $1 million for a variety of
national and local charitable organizations.
Recycle My Cell is run by the Canadian Wireless Telecommunications
Association (CWTA), in conjunction with cell phone carriers and handset
manufacturers, who have come together to raise awareness about the
importance of cell phone recycling.
"There is no reason whatsoever that a cell phone should ever end up in
one of Canada's landfills," said CWTA President & CEO Bernard Lord.
"The wireless industry and its customers have proven that a
no-cost-to-the-consumer formula for the responsible management of
e-waste not only exists, but is thriving."
Visitors to the Web site will also find information about how to clear
their device of all personal data before they drop it off at a
recycling site. Site visitors with any additional questions can contact
a representative at firstname.lastname@example.org, or call the toll-free support number at 1-888-797-1740.
All of the processors involved in the Recycle My Cell program have
environmental management systems in place that guarantee accountability
and knowledge of the environmental impacts associated with recycling.
Processors associated with the program must be ISO certified or
certified under Electronic Product Stewardship Canada's Recycling
Vendor Qualification Program.
Recycle My Cell is made possible with participation from: Bell, GEEP,
GREENTEC, LG Electronics, Lynx Mobility, Motorola Mobility, MTS, Nokia,
ReCellular, Research In Motion, Rogers, Samsung, SaskTel, Sims
Recycling Solutions, Sony Ericsson, TBayTel, TELUS, Videotron, Virgin Mobile Canada and WIND Mobile.
Canadian Wireless Telecommunications Association (CWTA)
CWTA is the authority on wireless issues, developments and trends in
Canada. It represents cellular, PCS, messaging, mobile radio, fixed
wireless and mobile satellite carriers as well as companies that
develop and produce products and services for the industry. (www.cwta.ca)
SOURCE CANADIAN WIRELESS TELECOMMUNICATIONS ASSOCIATION
For further information:
Marc Choma, CWTA
613-233-4888 ext. 207