Randstad Canada scores major sponsorship with Maple Leaf Sports &
TORONTO, Nov. 10, 2011 /CNW Telbec/ - Randstad Canada, the country's leader for staffing, recruitment and HR Services,
announces an exciting new sponsorship deal with Maple Leaf Sports &
Entertainment (MLSE). Randstad logos and advertisements will now
proudly appear on rink boards, LED signage and the penalty box during
Leaf games in Toronto's Air Canada Centre.
"We are very proud to be 'official partners' to the #1 hockey brand in
the world, and the #1 sports media property in Canada," says Stacy
Parker, Executive Vice President of Marketing, Randstad Canada.
"Hockey, the Maple Leafs and Randstad have a lot in common. Hockey is
an action-packed, fast-paced sport and we're a young, ambitious company
that works hard."
The deal will also see Randstad featured on the videoboard during
intermission with videos featuring exclusive interviews with some of
the Maple Leaf players themselves.
"It's great to be able to partner with an industry leader such as
Randstad Canada," said Dave Hopkinson, senior vice-president, business
partnerships, MLSE. "Randstad Canada delivers exceptional service to
its clients and we are thrilled to be able to showcase them to Leafs
This partnership will amplify the Randstad name across Canada while
differentiating Randstad from its competition. "We've invested a lot of
time and effort looking for and researching the right sponsorship
opportunity and we know that hockey has been an integral element of
Canadian culture. It has been a unifying force that has brought
Canadian families together for over 100 years and it appeals to many of
the customers and partners we work with, so this sponsorship will give
us exciting opportunities to connect with them."
About Randstad Canada: Randstad Canada is the Canadian leader for staffing, recruitment and HR
Services. As the only fully integrated staffing company in the country,
we understand the recruitment needs and demands of employers and job
seekers across all levels and industries. Through our insightful
knowledge of local markets, employment trends and global network of
recruitment experts, we are shaping the Canadian world of work. Visit randstad.ca
SOURCE Randstad Canada
For further information:
416.962.9578 x2317 514.350.5309 x233