Montréal chosen to host 15 major swimming events from 2011 to 2016: over 70,000 room nights generated in total

MONTREAL, Feb. 2 /CNW Telbec/ - Tourisme Montréal, in partnership with Swimming Canada, is pleased to announce that Montréal has been chosen as the host city of 15 major swimming events between 2011 and 2016, including Canada's 2012 London Swimming Trials, the rigorous Canadian Olympic Swim Team selection meet for the 2012 Olympic Games.

Over the six-year period, Montréal will welcome competitors and visitors to the Canada Cup (2012-2016), the Nations Cup (2016), the Age Group Championships (2011, 2013, 2015), the Summer Nationals (2013, 2015), the Swimming Trials (2012, 2014), and the Eastern Canadian Championships (2013, 2016). This is the most important agreement between a sports federation and Montréal, not to mention that the 15 events will generate over 70,000 room nights in total.

The Summer Nationals and the Age Group Championships in 2013 and 2015 will be held over the course of two consecutive weeks, during which more than 2,000 swimmers will compete, and over 5,000 visitors from across Canada will be in town to cheer on their favourite athletes. These two athletic competitions are in addition to Montréal's already impressive summer calendar of events and confirm, once again, the city's appeal as a festival and event destination—this time as Canada's swimming capital.

"We are thrilled to be holding these high-level athletic competitions in Montréal," confirms the Honourable Charles Lapointe, President and CEO of Tourisme Montréal. "The fact that Swimming Canada has selected Montréal as host city of these important swimming events proves that we have accrued a solid reputation in sports event organization and we offer excellent housing and transportation services for the athletes and their many supporters. Our visitors will have the opportunity to experience our legendary hospitality, and we look forward to welcoming them with arms wide open. The presence of these elite competitors and their fans will also generate considerable economic spin-offs and contribute to Montréal's visibility in their respective regions," adds Charles Lapointe.

"We are very excited to host several of our domestic events such as the 2012 London Swimming Trials in Montréal," said Pierre Lafontaine, CEO and National Coach for Swimming Canada. "Montréal has a great history of hosting high level sporting events and the support we get from the community is key to creating a great environment where our athletes can excel."

About Swimming Canada
Swimming Canada serves as the national governing body of competitive swimming. Swimming Canada's vision of "Swimming to Win; Winning for Life!" reflects the lifelong attributes of the sport. The federation comprises 75,000 members and 400 swim clubs across the country. Canadians are global leaders in high performance swimming and development for both able-bodied swimmers and swimmers with a disability. Swimming is recognized as one of the most celebrated and successful Canadian summer Olympic sports.

About Tourisme Montréal
Tourisme Montréal is responsible for providing leadership in the concerted efforts of hospitality and promotion in order to position the destination on leisure and business travel markets. It is also responsible for developing Montréal's tourism product in accordance with the ever-changing conditions of the market.

SOURCE TOURISME MONTREAL

For further information:

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Pierre Bellerose
Vice President
Public Relations, Product Research and Development
Tourisme Montréal
514 844-2404
bellerose.pierre@tourisme-montreal.org

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