Media Advisory - Newfoundland dermatologists to host free skin cancer screening at Avalon Mall on May 13th

ST. JOHN'S, May 10, 2013 /CNW/ - On Monday, May 13th St John's dermatologists will be holding a free skin cancer screening open to the public to create awareness about the importance and early detection and prevention of skin cancer and demonstrate how to conduct at-home self-exam.

Who:   Dr. Ian Landells, St John's dermatologist, Canadian Dermatology Association
What:   Skin cancer screening and early detection awareness event    Interview & Photo Op
When:   Monday, May 13, 2013 from 12 p.m. to 3 p.m.
Where:   Avalon Mall, 48 Kenmount Road
Why To create awareness about importance of early detection by conducting regular at-home self-exams

Background:

  • Newfoundland has one of the highest rates of melanoma skin cancer in men in Canada (source: Canadian Cancer Statistics 2011).
  • Newfoundland and Nova Scotia have the highest death rates for melanoma in men in Canada at 4 deaths per 100,000, compared to 2 deaths per 100,000 Saskatchewan, Quebec and New Brunswick.
  • Research shows that 53% of melanoma skin cancers are discovered by the patients themselves and a further 17% by their family members.

Other relevant information:

  • Digital photos of skin cancers will also be made available upon request

SOURCE: Canadian Dermatology Association

For further information:

Laura Craig, Communications Coordinator
Office: 613-738-1748 x 229 | Cell: 613-716-2098
lcraig@dermatology.ca

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Canadian Dermatology Association

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