LISE WATIER COSMÉTIQUES TO LAUNCH ITS E-BOUTIQUE ON APRIL 25TH

MONTREAL, April 18 /CNW Telbec/ - Lise Watier Cosmétiques is in the fnal stages of creating an online shopping experience. The Lise Watier e-Boutique is scheduled to launch exclusively to the Canadian public on April 25th, 2011. The platform allows consumers to be more connected with the Lise Watier Cosmétiques world through its LW TRIBE section; an exhilarating attribute that encompasses all our social media activities. It will allow customers to be a vital part of the online community.

This e-Boutique is inspired by the Lise Watier Cosmétiques philosophy and amplifed in the form of this new website. "Woman of the 21st century is a chameleon. She is forever changing and her shopping habits are more and more infuenced by the growing importance of the online stores. We had to be part of this changing lifestyle and remain a faithful guide to all Canadian women", said Viviane Colpron, Marketing Vice President at Lise Watier Cosmétiques.

The Lise Watier e-Boutique will ofer a wide variety of new features, including a WHAT'S HOT section. Within this new attribute, our clients can discover bestsellers, new products, the most sought-afer items and let's not forget the indispensable beauty goodies Lise Watier clients cannot go without. Moreover, those who subscribe to the VIP LIST will have private access to highly coveted deals and information through the NEWSLETTER. They have also added a much anticipated GET-THE-LOOK tab that will feature three looks with step-by-step instructions. Supplementary video tutorials will compliment this tool for those needing a visual guide.

This e-Boutique will mesmerize the viewers with more than 500 products and with exclusive access to Web-only products. Online shoppers will receive free shipping within Canada for every purchase over $75. In addition, to highlight the anticipated e-Boutique, Lise Watier Cosmétiques is ofering gifs to the frst 300 online shoppers.

Join the colourful conversation on:

Facebook: http://www.facebook.com/LiseWatier
Twitter: http://twitter.com/LiseWatier
YouTube: http://www.youtube.com/user/Lisewatierinc?feature=mhum

Make online purchases starting on April 25th, 2011!
LISEWATIER.COM

ABOUT LISE WATIER COSMÉTIQUES
Founded in 1972, Lise Watier Cosmétiques, one of the industry leaders in Canada, specializes in the production and distribution of selective cosmetics, skin care and fne fragrances. The company, who is headquartered in Montreal, employs more than 150 people and distributes its products in more than 1,300 sales outlets throughout Canada. The investment frm Imperial Capital Corporation has held an equity investment in the Lise Watier Cosmétiques company since March 2007.

SOURCE LISE WATIER COSMETIQUES INC.

For further information:

Rachel Ladouceur
Public Relations Specialist
Lise Watier Cosmétiques
514-735-4959, ext. 242
Cell. 514-465-0752
rachelladouceur@lisewatier.com

Profil de l'entreprise

LISE WATIER COSMETIQUES INC.

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