Kia Canada reports best October on record and 34 consecutive months of growth

  • Best October on record with 5,180 total sales yielding a 15.4 per cent increase versus October 2010
  • First time ever crossing the 5,000 unit mark in October
  • Record-breaking sales trend includes 21.4 per cent year-to-date increase

MISSISSAUGA, ON, Nov. 1, 2011 /CNW/ - Kia Canada Inc. recorded its best ever month in October with 5,180 new vehicles sold, translating into 15.4 per cent growth compared to October 2010. Kia Canada continues to perform well in the market for 2011 with a percentage increase of 21.4 per cent year-to-date, and 56,850 units sold. All four national regions achieved their best October in total volume. These sales results have also contributed to an industry-leading sales streak of 34 consecutive months of growth.

The Georgia built 2011 Kia Sorento Compact Utility Vehicle (CUV) was the volume leader in October nationally charting a 4.1 per cent increase in comparison to October 2010. The award-winning Kia Sportage CUV sustained a 78.8 per cent increase. The Kia Soul, Urban Utility Vehicle reported a 26.6 per cent increase versus the previous year while the Rondo Urban Utility Vehicle did well with a growth of 37.2 per cent from the same period. Additionally, the Optima Hybrid registered its best sales month since its launch in July.

Last week, Kia Canada was presented with awards for "Best New Family Car (under $30k)" as well as "Best New Family Car (over $30k)" from the Association of Canadian Automotive Journalists (AJAC) for the all-new Optima and Optima Hybrid respectively. Both Optima models were selected as winners in their categories, automatically qualifying them for the 2012 "Canadian Car of the Year" title which will be awarded in February 2012, at the Canadian International Auto Show in Toronto.

"This success was recently validated by positive media reviews and accolades, including Optima and Optima Hybrid receiving awards from the Association of Canadian Automotive Journalists for 2012" said Maria Soklis, Vice President and Chief Operating Officer (COO). "We are very pleased to see that the Canadian automotive media and consumers are continuing to recognize and embrace the Kia brand's compelling product qualities."

November Incentives

Winterfest returns for its second year in a big way: everybody wins $500 up to $25,000 towards the purchase or lease of any new Kia vehicle over and above existing incentives. Additionally, Kia Canada has very attractive incentive programs in November, starting with 0 per cent financing on all 2012 models. Cash savings of up to $5,000 are available on select 2012 models. Additionally, we are continuing the "Don't Pay for 90 days" payment deferral program on select 2011 and 2012 models. Current Kia owners are eligible to receive a $750 loyalty bonus on the purchase of any Kia SUV model which can also be used in conjunction with all other great offers. Also featured is "FlexChoice", an innovative new alternative to conventional automotive lease and loan products that puts the customer in the driver's seat.

Kia Canada Inc. (www.kia.ca - www.facebook.com/kiacanada) -- a maker of quality vehicles for the young-at-heart -- is a subsidiary of Kia Motors Corporation (KMC) in Korea was founded in 1999 and sells and services high quality class leading vehicles like the Soul, Forte and Sorento through a network of 172 dealers nationwide. Kia Canada Inc. employs 141 people in its Mississauga, Ontario headquarters and four regional offices across Canada. Kia Motors Corporation continues to showcase the company's global commitment to surpassing customer expectations through continuous automotive innovation.

SOURCE KIA Canada Inc.

For further information:

Kia Canada Inc. Media Contacts:
Patrick Saint-Pierre
Public Relations Manager
(O): 905.755.6358
(C): 647.462.8986
e-mail: psaintpierre@kia.ca

Cathy Laroche
Assistant Public Relations Manager
(C): 514.554.0843
e-mail: claroche@kia.ca


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