BRAMPTON, ON, Nov. 2, 2011 /CNW/ - TSX: L - The holidays can be the most wonderful time of year, but can also be one
of the busiest. To help save time this season, beginning November 2nd, Loblaw banner stores across the country will offer everything from
creative gift ideas, to simple meal and entertaining solutions, all
under one roof.
The newest and some of the most delectable foods can be found in the
pages of the highly anticipated Presidents Choice® Holiday Insider's Report®, available at select Loblaw banner stores. With so many gifts to
purchase for the holidays, Canadians can feel both comfort and joy, knowing they can rely on President's Choice® products to help them serve delicious, quality fare at great prices to
their guests this holiday season.
"One of our holiday goals is to give our customers the gift of time -
time saved in the kitchen to allow for extra time to create more
lasting memories with family." comments Maria Charvat, vice-president
of product development, Loblaw Companies Limited. "We're introducing
more than 80 New! and Must Try! products this holiday season to help make entertaining easy and
affordable. We've focused on every little detail from the perfect hors
d'oeuvres to beautiful no-wrap-required gifts."
The celebration starts here! Make a tasty first impression and save
time with starters that impress your guests!
NEW! PC® Crispy Lollipop Shrimp - two whole shrimp can be found in each of these
easy-to-eat, crowd-pleasing appetizers
NEW! MUST TRY! PC® Blue Cheese - crumbly yet creamy and made with 100% Canadian milk
Holiday dinners without the kitchen duty - Turn your main course into
the main event!
PC® Easy-Carve™ Rosemary and Garlic Semi-Boneless Leg of Lamb and PC® Easy-Carve™ Turkey with Cranberry Stuffing and Gravy - It doesn't get any easier
than these classic entrees that just scream festive feast!
MUST TRY! PC® Dine-In Tonight™ Lasagna - Slide it into the oven and serve any one of three gourmet varieties
Desserts with decadence - there's always room for dessert!
New MUST TRY! PC® The Decadent® Molten Chocolate Chip Cookie - featured on the cover of this year's
Holiday Insider's Report®
NEW! PC® The Decadent® Chocolate Truffle Cake - featuring all your favourite food groups -
cake, mousse and chocolate!
Cozy up with coffee - Smooth & Full Bodied? Bold & Intense? Light & Lively?
Medium & Balanced? What's your favourite cuppa joe?
MUST TRY! PC® Winter Blend Dark Roast Coffee - An exclusive blend, here for the
MUST TRY! PC® Candy Cane Flavoured Ground Coffee. Perk up your mornings with this
holiday staple in a warm and cozy form.
Grab and go gifts with no wrap required - we've got the perfect hostess
or teacher gift all wrapped up!
NEW! PC® Milk Chocolate Covered Butter Toffee with Roasted Almonds - packed in a
pretty retro-design collector tin, it takes toffee to a whole new
NEW! PC® Caramel Almond Chews -a full pound of ooey gooey richness in a fun
Visit pc.ca to see the newest recipes featuring President's Choice® brand ingredients as well as step-by-step videos on how to create
simple delicious recipes. And while shopping at a local Loblaw banner
store pick up your copy of the President's Choice® Holiday Insider's Report® available November 2nd. It is packed with food, recipe ideas and is sure to get you inspired
for the season ahead. Visit pc.ca to find a digital version of the Insider's Report®.
This fall Loblaw unveiled its new President's Choice® black label line of products - a collection of exceptional fine foods
sourced from around the world. The President's Choice® black label line is comprised of more than 200 unique items including
baking ingredients, confectionary items, spreads and dressings,
marinades, pastas, sauces, baked goods, oils and vinegars, aromatic
spice blends and more. The products can be found at 140 select Loblaw
banner grocery stores, with prices starting from $1.99.
Make sure you're on the nice list
You still have time to make the nice list by participating in Loblaw's Extra Helping™ Holiday National Food Drive which supports local food banks through
in-store donations of non-perishable food items and cash donations. In
Quebec from November 21 to December 24, and the rest of Canada from
November 24 to December 15, customers can donate non-perishable food
items or cash to a local Loblaw store or participating franchise
stores. Check store for details. Loblaw has a history of involvement in
the communities we serve and in addition to the support we provide food
banks, we are involved with charitable organizations throughout the
President's Choice® brand products are available at Loblaws®, Loblaw Great Food™, Zehrs®, Zehrs Great Food™, Fortinos®, Real Canadian Superstore®, nofrills®, valumart®, Your Independent Grocer™, Atlantic Superstore®, Dominion® (in Newfoundland and Labrador), SaveEasy®, ProvigoMD, MaxiMD, Maxi & CieMD, Extra Foods® and more. Product pricing and availability may vary by banner and
region. For more information, visit pc.ca.
About Loblaw Companies Limited TSX: L
Loblaw Companies Limited, a subsidiary of George Weston Limited, is
Canada's largest food retailer and a leading provider of drugstore,
general merchandise and financial products and services. Loblaw is one
of the largest private sector employers in Canada. With more than 1,000
corporate and franchised stores from coast to coast, Loblaw and its
franchisees employ more than 136,000 full-time and part-time employees.
Through its portfolio of store formats, Loblaw is committed to
providing Canadians with a wide, growing and successful range of
products and services to meet the everyday household demands of
Canadian consumers. Loblaw is known for the quality, innovation and
value of its food offering. It offers Canada's strongest control
(private) label program, including the unique President's Choice®, no name® and Joe Fresh® brands. In addition, the Company makes available to consumers President's Choice Financial® services and offers the PC® points loyalty program.
Product samples, regional versions of the President's Choice® Holiday Insider's Report® and high-resolution images are available.
SOURCE Loblaw Companies Limited
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