Hockey Blogger Justin Bourne Joins theScore

Former pro and popular writer joins theScore's new hockey blog, Backhand Shelf

Tweet this release: http://bit.ly/qxBZ8P

TORONTO, Sept. 30, 2011 /CNW/ - Score Media Inc. (TSX: SCR), today announces that hockey pro turned writer, Justin Bourne, has officially joined theScore.  Son of Bob Bourne - who won 4 Stanley Cups with the Islanders in the 80's - Justin brings a great combination of player insight, irreverence and humour to theScore's soon-to-be launched hockey blog, Backhand Shelf.  A frequent contributor to Yahoo!'s Puck Daddy Blog, USA Today and The Hockey News, he is one the select few high-level athletes who has made a successful transition to sports writing.

"I'm just truly pumped to take this opportunity and run with it," says Justin. "The team at theScore has given me the chance to create the very site I've been scheming in my head for a while now. It should have a pretty unique flavour."

The blog, which launches October 3rd, will also include contributions from Ryan Lambert (Puck Daddy), Cam Charron (SBnation) and original video from Down Goes Brown/Bloge Salming.

"theScore is ecstatic to add this great writer to its blogging roster," says Joe Ross, theScore's Director of Content. "He'll bring the same unique style and insight that made him a standout at Yahoo."

About Score Media Inc.

Score Media is a media company committed to delivering interactive and authentic sports entertainment.  Score Media's primary asset, theScore Television Network ("theScore"), is a national specialty television service providing sports news, information, highlights and live event programming in more than 6.8 million homes across Canada.  The Company's digital media assets include theScore.com and the industry leading mobile sports applications ScoreMobile, ScoreMobile FC and SportsTap which reach over three million unique users per month.  Growing from a team of 60 in 1997 to over 270 employees in 2011, Score Media is a revolutionizing interactive media company.

Forward-Looking Statements

Certain statements made in this news release constitute forward-looking statements. When used in this news release, the words "anticipate," "believe," "plan," "estimate," "expect," "intend," "will," "may" and "should" and similar expressions, as they relate to Score Media or its management, are intended to identify forward-looking statements. These forward-looking statements are not historical facts but reflect Score Media's current expectations concerning future results and events, and relate to, among other things, anticipated financial performance, business prospects, strategies, regulatory developments, new services, market forces, commitments and technological developments. By its nature, such forward-looking information is subject to various risks and uncertainties, including risks related to the nature of the specialty service television industry, the regulatory environment, the dependence of Score Media on broadcast distribution undertakings, programming and production costs, general economic conditions, reliance on key personnel, management of growth, competition, Canadian ownership restrictions, Score Media's concentrated shareholder base and others including those discussed in Score Media's annual information form filed with applicable securities regulators and available on the SEDAR website (www.sedar.com), which could cause Score Media's actual results and experience to differ materially from the anticipated results or other expectations expressed in this news release.  Readers are cautioned not to place undue reliance on this forward-looking information, and Score Media disclaims any intention or obligation to update publicly or revise any forward-looking statements, whether as a result of new information, future events or otherwise unless required to do so by applicable law.

SOURCE Score Media Inc.

For further information:

Sharon Lassman
Director, Communications
Score Media Inc.
416-977-6787 x2217
slassman@scoremedia.com

Profil de l'entreprise

Score Media Inc.

Renseignements sur cet organisme


FORFAITS PERSONNALISÉS

Jetez un coup d’œil sur nos forfaits personnalisés ou créez le vôtre selon vos besoins de communication particuliers.

Commencez dès aujourd'hui .

ADHÉSION À CNW

Remplissez un formulaire d'adhésion à CNW ou communiquez avec nous au 1-877-269-7890.

RENSEIGNEZ-VOUS SUR LES SERVICES DE CNW

Demandez plus d'informations sur les produits et services de CNW ou communiquez avec nous au 1‑877-269-7890.