Here we grow again - 2010 membership data shows strong growth and retention for Canadian IABC network

TORONTO, ON, Feb. 14 /CNW Telbec/ - With considerable membership growth and strong membership renewal, it is evident that Canadian business communication professionals recognize the value of being a part of the International Association of Business Communicators' (IABC's) network.

Eighty per cent of members in Eastern Canada renewed their memberships last year and 78 per cent did the same in Western Canada. The Maritimes showed very promising numbers. The region's retention rate surpassed both Eastern and Western Canada with 86 per cent and experienced a growth of 14 per cent. In Western Canada, both Manitoba and Saskatoon saw membership growth of over 20 per cent. Manitoba had a retention rate of 80 per cent and Saskatoon reached a slightly higher percentage with 86 per cent.

"British Columbia and Calgary continue to be two of the most successful chapters across the globe, recruiting the most new members last year," said Brandy Delves, ABC, Chair of IABC/Canada West. "Both chapters also had excellent retention rates - BC at 79 per cent and Calgary at 75 per cent."

IABC/Toronto continues to be the largest chapter in the world, with a six per cent overall growth percentage in 2010. Toronto's existing membership base is also strong, with an 81 per cent retention rate. "These numbers are a strong indication that more and more communication professionals believe in and are realizing the value of IABC membership," said Lana Collins, ABC, Chair of IABC/Canada East. "Thanks to the results of our 2009 IABC/Canada Salary Survey, we also now know that in Canada, those with an IABC membership, on average, bring in 15 per cent more than those who are not members."

IABC provides members with tools and resources to help meet and exceed career aspirations and also provides exclusive access to job opportunities, volunteer opportunities to build one's experience and network, professional and personal development and much more. Those interested in learning more or becoming a member can visit http://canada.iabc.com/becoming-a-member/ for more information.

About IABC
The International Association of Business Communicators (IABC) is a global network of communication professionals committed to improving organizational effectiveness through strategic communication. Established in 1970, IABC serves more than 14,000 members in 70 countries. IABC members practice the disciplines of corporate communication, public relations, employee communication, marketing communication, media relations, community relations, public affairs, investor relations and government relations. For more information, visit www.iabc.com.

IABC/Canada represents more than 4,500 members in 14 chapters across Canada - more than 29 per cent of IABC members around the world. Canada boasts three of the largest IABC chapters in the world: IABC/Toronto has more than 1,700 members, followed by IABC/BC and IABC/Calgary with more than 625 members each.

For more information about IABC in Canada visit http://canada.iabc.com.

SOURCE IABC-Montréal

For further information:

or to arrange interviews with IABC members in your city, contact:

Anna Relyea
Director, Communications
IABC/Canada East
E: annarelyea@yahoo.com
T: 416-696-3273

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IABC-Montréal

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