Have you heard the $50,000 story about the charitable sector? Neither have we …Yet!

Imagine Canada and the Muttart Foundation unveil a national contest: Students (Verb) Charities

Post-secondary students are being challenged to create campaigns that speak about the collective contribution of charities. First prize $50,000!

OTTAWA, Nov. 29, 2011 /CNW/ - When you think of the charitable sector, you probably picture individual charitable organizations and the excellent work they do.  Or, perhaps larger sub-groups come to mind such as the health sector or the arts community. What about the bigger picture? How does the charitable sector as a whole ensure, improve and reflect the quality of life in Canada and around the world?

The charitable sector is massive and multifaceted. Consequently, its collective impact may not be evident. Students (Verb) Charities is a contest that asks students at publicly funded post-secondary institutions to produce a public awareness campaign that talks about the depth, scope and reach that the sector has as a whole. Contestants can submit campaigns in any form or medium. There is a total of $100,000 in cash prizes including a $50,000 first prize for the top entry, a second prize of $25,000, and a third prize of $10,000.

Bob Wyatt, Executive Director of the Muttart Foundation is looking forward to seeing how students use their creativity to reflect the contributions of the charitable sector. "We have deliberately kept the format and medium of the contest flexible because we want young people to be as creative as possible in helping us take a fresh look at ourselves."

Marcel Lauzière, President and CEO of Imagine Canada adds: "This is an opportunity for young people to become more engaged with charities. In addition to looking forward to seeing the campaigns, we also look forward to connecting with the next generation of leaders in our sector."

Students (Verb) Charities
Show us (y)our stuff!

Visit www.studentsverbcharities.ca for contest rules and regular updates.

SOURCE Imagine Canada

For further information:

For interviews with Marcel Lauzière or Bob Wyatt, or for more contest info contact:

Lainie Towell
Project Manager, Public Awareness Contest
Imagine Canada - Ottawa
ltowell@imaginecanada.ca
613-238-7555 ext. 303

Profil de l'entreprise

Imagine Canada

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Muttart Foundation

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