VIDEO: Gusto TV to launch #1 Aussie hit TV series 'My Kitchen Rules'
New Season Canadian Premiere Starts May 21st 9pm ET/PT
OTTAWA, May 13, 2014 /CNW Telbec/ - Canada's new Food & Lifestyle
channel, Gusto TV, is thrilled to announce the launch of Australia's highest-rated
television series - My Kitchen Rules Season 5 - starting Wednesday, May 21st.
The reality cooking show is currently the most-watched TV program in Australia, with an audience that peaked at 3.7 million viewers -
viewership that exceeds the Stanley Cup playoffs in Canada.
"My Kitchen Rules has wowed audiences internationally, and we can't wait
to bring this hit food fight home to Canadian viewers," says Chris
Knight, CEO & President of Gusto TV. "The dishes and drama make for
great television, but what's captivated audiences are the stories and
characters that develop throughout the series. We can all relate to the
many twists and turns of hosting our own dinner parties - this is real
people cooking real food."
Set against the backdrop of regional Australia, the show follows twelve
home chef teams as they travel across the country in a state vs. state,
plate vs. plate competition to determine whose kitchen rules. The teams
take turns transforming their own homes into an instant restaurant in
an attempt to impress the judges and fellow contestants, each facing
dramatic challenges in a battle for the $250,000 cash prize.
My Kitchen Rules Season 5 will air exclusively on Gusto TV in Canada, Monday-Thursdays at 9pm ET/PT.
My Kitchen Rules is created and produced by the Seven Network, Australia's most-watched
television network. The show has been the undisputed #1 television
series in Australia during its primetime slot from 2010 - 2014. The
opening week of the 2014 season of My Kitchen Rules ranked as Australia's most-watched program for total viewers.
The series is distributed by Endemol, the largest independent television
and digital production company in the world.
About Gusto TV - 'Food all night, fun all day'
Gusto TV (www.gustotv.com) is Canada's new food and lifestyle specialty channel. The
multiplatform HD service offers viewers prime-time cooking shows every
evening - featuring some of the highest-rated series from around the
world, and here at home. During the day, Gusto TV airs fun and exciting
lifestyle, home, fashion, health and wellness shows. Gusto TV is an
independent, Ottawa-based company, founded by industry veteran Chris
Knight. Knight is known for innovative and highly stylized culinary and
lifestyle content, including award-winning TV series Cook Like a Chef, License to Grill, Edible Roadshow, and This Food That Wine, seen in more than 170 countries worldwide.
Gusto TV is seen nationally on Bell TV (Ch. 619), Bell Fibe (Ch. 1619),
Eastlink (Ch. 743) and TELUS Optik TV (Ch. 315). Additional television
service providers to be announced.
Video with caption: "VIDEO: Gusto TV to launch #1 Aussie hit TV series 'My Kitchen Rules'". Video available at: http://stream1.newswire.ca/cgi-bin/playback.cgi?file=20140513_C8104_VIDEO_EN_40242.mp4&posterurl=http://photos.newswire.ca/images/20140513_C8104_PHOTO_EN_40242.jpg&clientName=Gusto%20TV&caption=VIDEO%3A%20Gusto%20TV%20to%20launch%20%231%20Aussie%20hit%20TV%20series%20%27My%20Kitchen%20Rules%27&title=VIDEO%3A%20Gusto%20TV%20to%20launch%20%231%20Aussie%20hit%20TV%20series%20%27My%20Kitchen%20Rules%27&headline=Gusto%20TV%20to%20launch%20%231%20Aussie%20hit%20TV%20series%20%27My%20Kitchen%20Rules%27
Image with caption: "Gusto TV to launch #1 Aussie hit TV series 'My Kitchen Rules' Mondays-Thursdays 9pm ET/PT. (CNW Group/Gusto TV)". Image available at: http://photos.newswire.ca/images/download/20140513_C8104_PHOTO_EN_40239.jpg
Image with caption: "Gusto TV logo (CNW Group/Gusto TV)". Image available at: http://photos.newswire.ca/images/download/20140513_C8104_PHOTO_EN_40240.jpg
SOURCE: Gusto TV
For further information:
Heather Ward, Director of Marketing, Email: firstname.lastname@example.org Tel: (613) 730-1728 x. 232
Nicole Walker, Manager, Marketing & PR, Email: email@example.comTel: (613) 730-1728 x. 226