Food Banks Canada, Boys and Girls Clubs of Canada and Meal Exchange say: Lettuce hear you! Get out and vote on May 2

Campaign highlights the importance of voting among youth, people helped by food banks and other groups too often left outside the political process

To view the Social Media Release, click here: http://smr.newswire.ca/en/food-banks-canada/food-banks-canada-boys-and-girls-clubs-of-canada

TORONTO, April 26 /CNW/ - Food Banks Canada, Boys and Girls Clubs of Canada and Meal Exchange have partnered on an innovative campaign to increase voting participation among youth, and among people assisted by food banks. Recent federal election participation has been historically low, and voting among both youth and low income Canadians tends to be lower than average.

With support from the creative minds at Ogilvy Action, the non-partisan campaign builds on a series of messages in a fun yet engaging way in order to capture the attention of voters who have historically been marginalized politically. The campaign is being used by Food Banks Canada, Boys and Girls Clubs of Canada and Meal Exchange to encourage Canadians to vote and have a say in the direction of the country. Materials are available in posters, web banners and e-cards. To access the campaign materials, please visit www.foodbankscanada.ca/election2011.

To learn more about the partner organizations, please visit www.bgccan.com, www.foodbankscanada.ca, and www.mealexchange.com.

/NOTE TO EDITORS: Media Assets accompanying this story are available as follows:

Photo: http://smr.newswire.ca/media/articles/1235/lettuce8.5x11.jpg

SOURCE Food Banks Canada

For further information:

Media contacts:
Marzena Gersho, Food Banks Canada, 647-242-5919 (mobile) or (416) 203-9241, ext. 28 (office), marzena@foodbankscanada.ca .

Dave Kranenburg, Meal Exchange, 416-657-4489 ext. 1, dave.kranenburg@mealexchange.com .

Laura Regu, Media Relations Specialist/Writer, National Communications, Boys and Girls Clubs of Canada
905-477-7272, ext 270, lregu@bgccan.com .


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