VANCOUVER, May 9 /CNW/ - Coastal Contacts Inc, the world's largest
online retailer of eyeglasses and contact lenses, became Facebook's
largest vision care brand this week (May 9, 2011), hitting the 500,000
Coastal Contacts Inc has seen the number of Facebook fans of its family
of international eyewear brands increase from just under 10,000 in
August 2010 to 500,000 - an increase of 5,000%.
Facebook has become a vital business tool for companies looking to build
their brand by actively engaging with consumers of their products and
services - often in real time.
Roger Hardy, Founder and CEO of Coastal Contacts Inc, believes that his
company has been able to grow its fan base significantly because the
social media platform enhances Coastal's Contacts Inc's existing
"Providing our customers with value, quality and speed is at the heart
of our company and we pride ourselves on going above and beyond to
offer the best customer care experience in the world. Facebook has
allowed us to take these values even further so that we can respond to
customer questions on our pages instantly any time of day or night.
"Our customers appreciate the customer experience they receive and I
think this is reflected in the huge number of customers who engage with
us on Facebook, giving us one of the largest Facebook fan bases on the
planet and the biggest in the optical industry. Our goal now is to
continue to exceed our customers' expectations and achieve one million
Facebook fans by the end of the year."
About Coastal Contacts Inc.
Coastal Contacts Inc. has quickly become the world's leading online
retailer of vision care products, attributable to a combination of fast
delivery, a customer-centric approach, and great selection at the
lowest possible prices. Founded in 2000, the Vancouver based online
retailer designs, produces and distributes the largest selection of
eyeglasses and contact lenses on the Internet, including a unique
combination of designer brand eyewear, contact lenses, sunglasses, and
vision care accessories. Coastal Contacts rapid growth and expansion
services over 150 countries through the Coastal Contacts family of
websites including: CoastalContacts.com, ClearlyContacts.ca, Lensway.com, Lensway.co.uk, Lensway.se, ClearlyContacts.com.au, ClearlyContacts.co.nz, Contactsan.com, Yasuilens.com, Maxlens.com, and Coastallens.com. With annual sales revenue exceeding $153 Million for 2010, Coastal
Contacts is targeting annual revenue of $1 billion by the year 2020.
More information about Coastal Contacts rapid growth and product
offering can be found at www.coastalcontacts.com.
SOURCE Coastal Contacts Inc.
For further information:
Darren Hutchison | Public Relations Specialist | firstname.lastname@example.org | 604-669-1555 Ext-251