Design Challenge Gives New Life to Old Tires

Students will use products made from recycled tires to turn open spaces into
urban landscape design

TORONTO, Sept. 14, 2011 /CNW/ - A new design challenge has been launched asking Ontario students to create landscape designs to beautify urban spaces by using some unlikely but innovative products made from recycled tires. Ontario Tire Stewardship (OTS) along with the Ontario Association of Landscape Architects (OALA) launched the OTS Student Design Challenge, which offers design students the opportunity to showcase creative, sustainable outdoor design and win up to $3,000.

Since 2009 OTS has worked to recycle more than 25 million tires, many of which have been used to create consumer goods like rubber mulch, playground equipment and pavers. As part of this design challenge students will be able to creatively integrate Ontario-made tire-derived products to into outdoor spaces that people will enjoy.

"Our hope is that through this competition we'll open students' minds to the sustainable options for landscape design and they'll choose to use these products into the future to create a greener Ontario," said Andrew Horsman, Executive Director, OTS. "OTS has made it a priority to invest in a more sustainable Ontario. That is why we not only divert used tires from landfills and burning, but also invest in helping businesses develop tire-derived products and encourage consumers to make more suitable choices."

For the challenge, students' designs will be developed in response to a strict set of real life design parameters such as site dimensions, available tire-derived products and budget restrictions. The winner will implement their design at Toronto's Evergreen Brick Works - a celebrated community environmental center and international showcase for urban sustainability.

"We are excited to have the students onsite, going through the build process and seeing their work come to life," said Heidi Campbell, Evergreen Brick Works. "We are a living lab designed to showcase the latest in sustainable living, having these designs come to life to demonstrate how we can reuse tires into a useful purpose will have great benefits."

The competition is also an opportunity for aspiring design students to meet and learn from the real-world landscape design experts and celebrities that make up the challenge's judging panel:

  • Frank Ferragine, CityLine, Garden and Landscape Expert
  • Denise Devlin-Li, Dean of School of Applied Arts, Humber College
  • Heidi Campbell, Landscape Design Consultant, Evergreen Brick Works
  • Henry Kortekaas, Principal Landscape Architect, Henry Kortekaas & Associates
  • Sean Kelly, Assistant Professor, Landscape Architecture, School of Environment and Rural Development, University of Guelph

The design challenge is open to post-secondary students in Ontario. Registration is open until October 17, 2011 and students can apply online at www.otsdesignchallenge.ca. All submissions are due November 21, 2011 and the winning design will be unveiled at Evergreen Brick Works during the summer 2012.

For more information about Ontario Tire Stewardship visit www.GreenMyTires.ca, or for a list of registered processors and product manufacturers call 416-969-2717.

About Ontario Tire Stewardship

Established in 2009, Ontario Tire Stewardship (OTS) is an Industry Funding Organization (IFO) incorporated under Ontario's Waste Diversion Act, to implement and operate the Used Tires Program.

The program recycles and reuses the 12 million tires sold annually in the province, preventing them from ending up in landfills or being dumped illegally. Instead, OTS directs these scrap tires to recyclers who use them to make new green products for your home, office, local school and park.  Beyond recycling, OTS also educates and encourages Ontarians on the use of tire derived products - items  made from used tires that actually last longer and work better than similar products in market, and educates Ontario drivers on how to get the most life and performance from their tires.

For more information, please visit www.GreenMyTires.ca.  Follow us on Twitter: @GreenMyTires.

SOURCE Ontario Tire Stewardship

For further information:

Amanda Santino
416-969-2756
asantino@environicspr.com


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