DealerTrack Canada Adds TransUnion as Credit Application Data Resource

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    Agreement Expands DealerTrack Canada's Network to Deliver a Broader Range
    of Industry Credit Resources to Canadian Dealers




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TORONTO, May 16, 2011 /CNW/ -- DealerTrack Canada, a subsidiary of DealerTrack Holdings, Inc. (Nasdaq: TRAK), a leading provider of on-demand software and data solutions for the North American automotive retail industry, today announced an agreement to offer TransUnion credit report solutions through DealerTrack Canada's Credit Application Network, giving Canadian dealers greater access to industry credit management resources.

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    (Logo:  http://photos.prnewswire.com/prnh/20110124/NY34748LOGO )

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"The addition of TransUnion to our network brings tremendous value to our dealers by offering another option for obtaining credit report information," said Michael Collins, vice president and general manager of DealerTrack Canada. "With the DealerTrack network, dealers can access credit bureaus, update deal status, check on contracts-in-transit and produce all necessary loan documentation, helping to streamline finance processes and simplifying electronic, real-time credit decisions."

"This agreement will give more Canadian dealers access to TransUnion's family of solutions for the automotive industry through the DealerTrack Canada network," said Derrick Breau, group vice president, TransUnion of Canada. "As a result automotive dealers will gain a deeper understanding of potential customers' financing needs and credit history prior to making a deal."

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    About TransUnion
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As a global leader in credit and information management, TransUnion creates advantages for millions of people around the world by gathering, analyzing and delivering information. For businesses, TransUnion helps improve efficiency, manage risk, reduce costs and increase revenue by delivering comprehensive data and advanced analytics and decisioning. For consumers, TransUnion provides the tools, resources and education to help manage their credit health and achieve their financial goals. Through these and other efforts, TransUnion is working to build stronger economies worldwide. Founded in 1968 and headquartered in Chicago, TransUnion employs more than 3,600 employees in 25 countries on five continents.

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    About DealerTrack Canada (www.dealertrack.ca)
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DealerTrack Canada, Inc., a subsidiary of DealerTrack Holdings, Inc., is the leading provider of on-demand credit application processing solutions in Canada. The DealerTrack Canada Network connects more than 6,000 Canadian automobile, marine, recreational vehicle, motorcycle, and power sport dealers to all major Canadian financial institutions and more than 50 Credit Unions and strategic industry partners. DealerTrack Canada's solution offerings include the Company's web-powered Dealer Management System (DMS); DealerTrack AAX, a comprehensive inventory management solution; and TradeTracker, an online trade appraisal management tool. The family of DealerTrack Canada solutions allows Canadian dealers to streamline their business operations and processes, work more efficiently and reduce costs, while increasing their business' return-on-investment.

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    Safe Harbor for Forward-Looking and Cautionary Statements
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Statements in this press release regarding the benefits of providing dealers with access to TransUnion credit resources and any conclusions or statements based thereon, and all other statements in this release other than the recitation of historical facts are forward-looking statements (as defined in the Private Securities Litigation Reform Act of 1995). These statements involve a number of risks, uncertainties and other factors that could cause actual results, performance or achievements of DealerTrack to be materially different from any future results, performance or achievements expressed or implied by these forward-looking statements.

Factors that might cause such a difference include the adoption of dealers and lenders of DealerTrack's solutions, the adoption of dealers of TransUnion's solutions and other risks listed in our reports filed with the Securities and Exchange Commission (SEC), including our Annual Report on Form 10-K for the year ended December 31, 2010. These filings can be found on DealerTrack's website at www.dealertrack.com and the SEC's website at www.sec.gov. Forward-looking statements included herein speak only as of the date hereof and DealerTrack disclaims any obligation to revise or update such statements to reflect events or circumstances after the date hereof or to reflect the occurrence of unanticipated events or circumstances.

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SOURCE DealerTrack Holdings, Inc.

For further information: Debbie Oberender, DealerTrack Canada, 905-281-6229, debbie.oberender@dealertrack.com Web Site: http://www.dealertrack.com

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DealerTrack Holdings, Inc.

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