CNW expands web video distribution to Sympatico.ca

TORONTO, May 11 /CNW/ - CNW, Canada's newswire, has expanded its web video distribution network to include Sympatico.ca, one of Canada's most-visited web destinations.

To view the social media release, click here: http://smr.newswire.ca/en/cnw/cnw-expands-web-video-distribution-to-sympaticoca

"The addition of Sympatico.ca to our web video distribution network dramatically increases the potential audience for our clients' web video content," says Tim Griffin, Director, Product Management, Multimedia Group. "Sympatico.ca has consistently proven to be a popular destination for online video viewing and we're thrilled to offer our clients the added exposure that availability on Sympatico.ca entails."

The only Canadian newswire company to distribute video content to Sympatico.ca, CNW now offers web video clients unparalleled reach for their video news. As online video audiences continue to grow, it is especially important for clients to distribute their videos as widely as possible.

"As one of Canada's premier online destinations, Sympatico.ca is always looking for ways to provide our viewers with more quality content," said Gavin Lucas, Product Manager for Video at Sympatico.ca. "We feel that this new partnership with CNW - which complements our already established CNW news release feed - is another great way to keep our viewers informed."

CNW's XHTML-powered newswire feed paves the way for the simultaneous distribution of text news releases and multimedia such as photos and videos directly into newsroom editorial terminals and web distribution points. Combined with CNW's web video distribution network, which includes Newswire.ca, the most frequently used bilingual news release site in Canada, Sympatico.ca and the most important video sharing sites such as YouTube, CNW offers clients' video content a potential audience reach in the millions.

About CNW

CNW connects organizations to relevant news audiences through integrated, intelligent communications and disclosure services. CNW offers newswire distribution, social media releases, webcast, video, photography, translation, regulatory filing services and MediaVantage, a web-based media monitoring application, communications and workflow solutions. CNW has been an industry leader since 1960.
www.newswire.ca | blog.newswire.ca

About Sympatico.ca

Launched in 1995, Sympatico.ca is part of one of the largest and most respected communications and media companies in Canada. Sympatico.ca is a pioneer in digital media, offering innovative solutions to advertisers through offices in B.C., Calgary, Toronto, Ottawa, and Quebec and sales teams in New York, Massachusetts, Arizona, and California. The Sympatico.ca portal delivers informative and entertaining content to readers on the latest topics from mortgages and minivans to fashion and finance in both French and English. The Sympatico.ca network includes prominent brand channels like Push.ca, for skateboard and snowboard enthusiasts; Fashionism.ca, for everything related to fashion; and inMovies.ca, for all the latest movie news and views. The Sympatico.ca mobile division delivers end-to-end custom solutions and has the largest mobile ad network in Canada. Additional information can be found at advertise.sympatico.ca.

SOURCE Canada NewsWire Ltd.

For further information:

Amanda Laird
Communications Specialist, CNW Group
amanda.laird@newswire.ca
416-863-5601
www.newswire.ca


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