Canola growers reap rewards with exclusive Headline offer

MISSISSAUGA, ON, Nov. 10, 2011 /CNW/ - This fall, BASF Canada is helping growers push their canola crops to new heights with a limited time offer on Headline fungicide. Now through to December 31, canola growers who order Headline on matching acres of InVigor® or Roundup Ready® canola will receive a $1/acre rebate on their total purchase of Headline.

"This is a unique opportunity for InVigor and Roundup Ready canola growers to try Headline and maximize their return per acre," says Mark Kuchuran, Fungicide Brand Manager at BASF Canada. "In tightened canola rotations the control of blackleg and alternaria black spot with Headline are reason enough to try it. Combine that with our AgCelence benefits in canola and a great yield advantage, it's clear that this offer is too good to pass up."

Recently registered on canola, Headline was found to be extremely successful at increasing yields at the herbicide timing in 2011. Results show an average yield increase of 3 to 4 bu/acre over the untreated, due to exceptional control of blackleg and the added benefits of AgCelence producing greener leaves, stronger stems and overall higher yields.

Grower rewards for the Headline in canola fall offer are calculated on a per acre basis after a minimum purchase of 80 acres of Headline. Growers are rewarded based on matching acres of Headline and non-Clearfield canola. Orders for Headline must be received by December 31, 2011, and purchased by October 31, 2012.

The Headline in canola fall offer cannot be combined with any other BASF offer, including the AgSolutions Reward Program or the Clearfield Canola Early Offer. For more information about Headline on canola, visit www.agsolutions.ca/headline.

About the BASF Crop Protection division

With sales of €4.0 billion in 2010, BASF's Crop Protection division is a leader in crop protection and a strong partner to the farming industry providing well-established and innovative fungicides, insecticides and herbicides. Farmers use these products and services to improve crop yields and crop quality. Other uses include public health, structural/urban pest control, turf and ornamental plants, vegetation management, and forestry. BASF aims to turn knowledge rapidly into market success. The vision of BASF's Crop Protection division is to be the world's leading innovator, optimizing agricultural production, improving nutrition, and thus enhancing the quality of life for a growing world population. Further information can be found on the web at www.agro.basf.com or follow us on twitter: www.twitter.com/basfagro.

InVigor is a registered trade-mark of Bayer CropScience AG.  Roundup Ready is a registered trade-mark of Monsanto Technology LLC.

SOURCE BASF Canada Inc.

For further information:

Natalie Little
ON Communication Inc.
(519) 434-1365 x 236
natalie@on-communication.biz


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