"Help Me Choose" feature allows Canadians to make informed purchase
decisions and provides easy access to over 8,000 products for all types
TORONTO, Sept. 20, 2011 /CNW/ - Canadian Tire (TSX:CTC.a) (TSX:CTC)
today announces the launch of its new online tire store designed to
make buying tires and wheels online easier than ever before. By
visiting www.canadiantire.ca/tires customers will be able to browse over 8,000 products including top
brands and Canadian Tire exclusive products.
"Customers have turned to Canadian Tire for their automotive needs and
we are excited to extend our broad assortment of tires and wheels
online," said Allan MacDonald, Senior Vice President, Automotive for
Canadian Tire. "The launch of the online tire store not only provides Canadians with a new and innovative resource to help
them buy the right tires for their vehicle, it also speaks to our
commitment to raising the bar on the customer experience."
Customers can shop based on their vehicle, model year, tire size, tire
type, and/or brand as well as build a custom selected tire and wheel
package. The site also features enhanced product comparison
capabilities, product information and a unique "help me choose"
function which guides consumers through the purchase process to help
them make the right decisions for their vehicles.
Optimized to create a user friendly experience, customers searching for
additional information on the tire that is right for them will find a
product support area that houses informational articles, how-to videos,
buying guides and FAQ's. Shipping is also made easy as customers can
have tires shipped at no additional charge to their local store (over
485 locations across Canada) where they can easily arrange to pick them
up or have them installed.
All tires installed, mounted, and balanced at a Canadian Tire store are
also backed by our national tire warranty program.
ABOUT CANADIAN TIRE
Canadian Tire Corporation, Limited (TSX:CTC.a) (TSX:CTC) is one of
Canada's most-shopped general retailers, offering everyday products and
services to Canadians through more than 1,200 retail and gasoline
outlets from coast-to-coast. Our primary retail business categories -
Automotive, Living, Fixing, Playing and Apparel - are supported and
strengthened by our Financial Services division, which offers such
products and services as credit cards, in-store financing, product
warranties, and insurance. Nearly 57,000 people are employed across the
Canadian Tire enterprise, which was founded in 1922 and remains one of
Canada's most recognized and trusted brands.
SOURCE Canadian Tire Corporation, Limited
For further information:
Communications Advisor, Canadian Tire