Dairy Queen Canada builds world's largest ice cream cake at 22,333.6
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TORONTO, May 10 /CNW/ - Today at noon, Dairy Queen Canada made history with its gigantic 10.13 tonne ice cream cake, setting a
new Guinness World Record. With more than 20,000 pounds of ice cream, over 200 pounds of sponge
cake, more than 300 pounds of icing and OREO crumble, the cake took 100
DQ experts 14 hours to complete.
The event was held to mark the 30th birthday of the chain's much-loved
ice cream cake. The giant cake was assembled live in the Square, giving
Torontonians and tourists the chance to witness history-in-the-making
and enjoy a free slice of the iconic cake topped with OREO.
Dairy Queen beat the previous record for the world's largest ice cream cake, which was set in Beijing in 2006, by nearly 500 pounds. That cake
weighed in at 17,637 pounds.
Patient ambassadors from The Hospital for Sick Children were on hand to collect donations that will go towards the hospital.
"After 30 years and 52 million cakes, we thought that building a
10-tonne cake would be a great challenge for our team and would help us
raise "tonnes" of money for Children's Miracle Network and The Hospital
for Sick Children. All in all, it took nearly 100 people over a year to
plan for this record attempt, and we couldn't be happier with the
result," said Denise Hutton, Vice President of Marketing at Dairy Queen
"We've been working around the clock to get the cake finished and now to
see so many people enjoying a Dairy Queen treat on a gorgeous spring
day while supporting our favourite charity, the work has all been worth
it," said Peter White, Executive Vice President of Operations at Dairy
For more information about Dairy Queen Canada, visit our Web site, join the Facebook Fan Page or follow us on Twitter. International Dairy Queen (IDQ), which is headquartered in Minneapolis,
Minn., develops licenses and services a system of more than 5,700 Dairy Queen® stores in the United States, Canada and other foreign countries. IDQ is
part of the Berkshire Hathaway family, a company owned by Warren
Buffett, the legendary investor and CEO of Berkshire Hathaway. For more
information, visit DairyQueen.com.
/NOTE TO EDITORS: Media Assets accompanying this story are available as
SOURCE Dairy Queen Canada
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