Bridgewater - Live from Mobile World Congress 2011: Update #2

Mobile operators identify new service models as the primary customer concern to be addressed in next 12 months

BARCELONA, Feb. 16 /CNW/ - Bridgewater Systems (TSX: BWC), the leader in intelligent broadband controls, today announced further results from a survey conducted live on the show floor at Mobile World Congress in Barcelona this week. During the first two days of the show, Bridgewater surveyed mobile operators to uncover their opinions on primary customer concerns they need to address in the next 12 months.

News

  • The majority of mobile operators surveyed (60%) identified new service models beyond traditional prepaid/postpaid and new tiered services as the key customer concern they need to address in the next 12 months.

  • Mobile operators overwhelmingly (68%) believe that they can reconcile "peacefully" the need to be profitable with the expectations of their subscribers. Of those, nearly two thirds view that as requiring some changes to their quota management and metering mechanisms.  

Quotes

David Sharpley, Senior Vice President, Bridgewater Systems

"This live input from the community at Mobile World Congress reflects the discussions we have with mobile operators on a regular basis regarding how they can leverage intelligent broadband controls to innovate with new service models. This week, we introduced Bridgewater's Intelligent Broadband Controls Cookbook which includes prescriptive recipes on how to implement new service models that help operators differentiate, while minimizing the need to modify back end charging systems."

About the Survey 

This survey was conducted face-to-face on the show floor of Mobile World Congress 2011. Participants surveyed were all assured of anonymity in order to promote complete openness and honesty in answering the survey questions.

Tags / Keywords

Bridgewater Systems, 4G, LTE, WiMAX, Home Subscriber Server, HSS, Policy Controller, PCRF, Mobile Packet Core, intelligent broadband controls, mobile, mobile operator, prepaid, postpaid, Mobile World Congress 2011 

Links

http://www.bridgewatersystems.com/Home-Subscriber-Server.aspx

http://www.bridgewatersystems.com/Policy-Controller.aspx

http://campaigns.bridgewatersystems.com/forms/CookbookWhitepaper

About Bridgewater Systems

Bridgewater Systems, the leader in intelligent broadband controls, provides pre-integrated solutions for mobile and converged operators to transform their networks, optimize mobile data growth, and innovate with new services. The Bridgewater portfolio of carrier-grade products includes Service Controller (AAA), Policy Controller (PCRF) and Home Subscriber Server (HSS), anchored by a common identity and device management system. More than 150 leading service providers worldwide leverage Bridgewater to create and deliver profitable services to consumer, enterprise, cloud and machine markets. For more information, visit us at www.bridgewatersystems.com or meet with Bridgewater at Mobile World Congress - Hall 1, Booth 1F47.

Bridgewater, Bridgewater Systems, the Bridgewater Systems logo, WideSpan, Smart Caps, myPolicy, and Subscriber Data Broker are trademarks or registered trademarks of Bridgewater Systems Corporation. All other company, product names and any registered and unregistered trademarks mentioned are used for identification purposes only and remain the exclusive property of their respective owners.

SOURCE Bridgewater Systems

For further information:

Rose Ross
Omarketing
rose@omarketing.co.uk
US: +1 781 519 0275
UK: +44 208 255 5225
Mobile: +44 7976 154 597

Ann Hatchell
Bridgewater Systems
ann.hatchell@bridgewatersystems.com
+1 613-591-9104 extension 2030

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