TORONTO, April 21 /CNW/ - Authentic Wine & Spirits Merchants (AWSM), an
affiliate of the Charton Hobbs Group, is pleased to announce the
company has forged a long term partnership with Cono Sur Vineyards &
Authentic Wine & Spirits Merchants first took on national representation
of Canada's second largest Chilean wine supplier on April 1st, 2009 and has since grown the business to over 300,000 cases
nationally. The agency is responsible for the sales, marketing and
distribution of premium wine & spirits brands across Canada. Authentic
Wine & Spirits Merchants is an affiliate of the Charton Hobbs Group.
The partnership between Authentic Wine & Spirits and Cono Sur Vineyards
& Winery serves to reinforce Cono Sur's confidence in Authentic's
commitment to growing brands over the long term.
"Over the past 86 years and four generations, our family business has
learned that brand building and focus are essential for success. This
long term contract will ensure that Authentic Wine & Spirits Merchants
has the ability to remain very focused on building the Cono Sur
portfolio in Canada," states Duncan Hobbs, President of the Charton
The agreement to a long term contract between the two parties coincides
with the launch of Cono Sur's premium sparkling wine in Ontario, the
largest market for Chilean wines in Canada.
Adolfo Hurtado, Cono Sur General Manager and Chief Winemaker, is pleased
by the extended alliance, noting the formal agreement comes at an
opportune time. "There is no better occasion or opportunity to
celebrate Cono Sur's collaboration with Authentic than the launch of
Cono Sur Sparkling Brut in the LCBO. The great alliance and affinity
among the people at Cono Sur and Authentic is best marked by uncorking
a bottle of Cono Sur Sparkling and toasting our future," says Hurtado.
Cono Sur Sparkling (NV, LCBO# 215079) is a fresh and elegant Brut from
Bío Bío Valley, one of the world's southernmost wine regions. At
$13.95, Cono Sur Sparkling offers exceptional value, a commitment to
quality the winery is known for. Cono Sur was recognized for this in
2010 when it was named a recipient of the "Value Brand of the Year"
designation by Wine & Spirits Magazine.
Authentic Wine & Spirits Merchants and Cono Sur Vineyards & Winery look
forward to continued success resulting from their partnership.
AUTHENTIC WINE & SPIRITS MERCHANTS (AWSM) started in Ontario in 1991 and
was acquired by the Charton Hobbs group in 1998. The Charton Hobbs
Group is the largest importer of wines in Canada and also the largest
privately owned wine and spirits agency in the country. Authentic has
grown to become a highly reputable fine wines and spirits sales and
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SOURCE Charton Hobbs
For further information:
Contact: Nikki Zolis
Phone: (905) 238-0716 ext 343