AmCham Business Barometer 2011
BERLIN, May 10 /CNW/ - American business executives ranked Germany the
top business location in Europe for the third year in a row. For 2011,
87 percent of top American companies in Germany expect revenue growth
and over half plan to hire new workers. Germany's rapid rebound from
the global economic crisis was named as a key to business success.
These are the results of this year's AmCham Business Barometer released
today by AmCham Germany and the Boston Consulting Group.
"We are honored that American executives continue to praise Germany.
American companies have a long tradition here and their ability to
succeed confirms Germany's attractiveness as the top business location
in Europe," states Dr. Jurgen Friedrich, Chief Executive of Germany
Trade & Invest.
For the first time, this year's study also measures Germany's standing
on a global scale. Germany ranked second worldwide behind China as the
most important investment location. However Germany was named in the
top 3 more than any other country. Cited by over 60 percent of
executives, Germany fares considerably better than other Western
European countries and slightly ahead of Eastern Europe.
Most companies were pleasantly surprised with their performance in
Germany in 2010. While an impressive 76 percent expected to increase
revenue in 2010, this mark was surpassed. 82 percent saw their revenue
When asked about future activities in Germany, more than one third plan
to increase research and development. The country's highly qualified
workforce and excellent R&D framework were cited as distinct
advantages. At the same time, one fifth of companies seek to increase
production in Germany. Here executives confirm the quality of German
products and productivity of German manufacturing plants.
While total investments are expected to remain constant in 2011, over
half of the companies surveyed plan to employ more workers, a jump of
15 percent compared to last year. This figure could be even higher, but
survey participants gave a first indication that a shortage of skilled
labor could play a role in 2011. On the other hand, they credit the
increased productivity of German workers in recent years and praised
the government's short-time work program during the crisis.
Germany Trade & Invest is the foreign trade and inward investment
promotion agency of the Federal Republic of Germany. The organization
advises foreign companies looking to expand their business activities
in the German market. It provides information on foreign trade to
German companies that seek to enter foreign markets.
SOURCE Germany Trade and Invest
For further information:
Germany Trade & Invest