Program also takes top honours in Best Earning Promotion, Best
Redemption Ability and Best Customer Service
MONTREAL, April 29 /CNW Telbec/ - Aeroplan, Canada's premier loyalty
coalition program and Air Canada, Canada's largest full-service airline
have jointly received four major honours for the Americas region as
voted by the public in the annual Frequent Traveler Awards. At a
ceremony on April 28th in New York, Aeroplan and Air Canada won the
"2011 Program of the Year" title for airlines in the Americas and were
also recognized for "Best Airline Promotion for Earning," "Best Airline
Redemption Ability," and "Best Customer Service."
"This is the second year in a row in which we have been recognized with
Best Program of the Year and we are truly thrilled to receive this
acknowledgment alongside our partner Air Canada. Together, we've built
a partnership that engages our members and delivers some of the best
flight rewards out there," said Vince Timpano, President and Chief
Executive Officer, Aeroplan Canada. "The Frequent Traveler Awards
celebrate the best frequent flyer and frequent guest programs and we're
pleased to see our ongoing efforts to continually strengthen our
program and our leadership in the loyalty space recognized by not only
the Canadian and international loyalty industry and business
communities, but most importantly by our own members."
"Our customers have long known that through our partnership with
Aeroplan, Air Canada offers the best loyalty program in the industry
and the Annual Frequent Traveler Awards have confirmed this once again.
Aeroplan Members have many options for redemption but we are pleased
that flight rewards remain the most popular choice. These awards also
recognize that Air Canada's loyalty program offers the best redemption
ability, best promotion for earning, and best customer service by
frequent travellers worldwide," said Craig Landry, Vice President of
Marketing at Air Canada.
The Frequent Traveler Awards represent excellence in frequent travel
programs worldwide, rating the best frequent flyer and frequent guest
programs. Frequent flyer and frequent guest programs from around the
world compete in seven categories including: Program of the Year, Best
Redemption Promotion, Best Earning Promotion, Best Redemption Ability,
Best Elite-Level Program, Best Customer Service and Best Loyalty Credit
Card. Voters select programs in one of three global regions: Americas,
Europe/Africa, and the Middle East/Asia and Oceania. This year, over
one million people from nearly every country worldwide participated in
the Frequent Traveler Awards, casting online votes to choose their
favourite programs and campaigns for 2010.
About Air Canada
Air Canada is Canada's largest domestic and international full-service
airline providing scheduled and charter air transportation for
passengers and cargo from 60 communities large and small across Canada
to more than 175 destinations on five continents. Canada's flag
carrier is the 15th largest commercial airline in the world and serves
31 million customers annually. Air Canada is a founding member of Star
Alliance, the world's most comprehensive air transportation network
serving 1,172 airports in 181 countries. Air Canada customers can
collect Aeroplan miles for future rewards through Canada's leading
loyalty program, and Top Tier members enjoy reciprocal frequent flyer
benefits including lounge and priority services.
Aeroplan, Canada's premier coalition loyalty program, is owned by Groupe
Aeroplan Inc., a global leader in loyalty management.
Aeroplan's millions of members earn Aeroplan Miles with its growing
network of over 75 world-class partners, representing more than 150
brands in the financial, retail, and travel sectors.
In 2010, over 2 million rewards were issued to members including more
than 1.3 million flights on Air Canada and Star Alliance carriers which
offer travel to more than 1,000 destinations worldwide. In addition to
flights, members also have access to over 800 exciting specialty,
merchandise, hotel, car rental and experiential rewards.
For more information about Aeroplan, please visit www.aeroplan.com or www.groupeaeroplan.com.
SOURCE Air Canada
For further information:
Isabelle Arthur (Montréal) 514 422-5788
Peter Fitzpatrick (Toronto) 416 263-5576
Angela Mah (Vancouver) 604 270-5741