Four lucky Canadians to see game four of the Stanley Cup® Final with NHL
Lanny McDonald as part of national contest with Scotiabank
TORONTO, May 12 /CNW/ - Calling all hockey fans! When it comes to the
Stanley Cup® Final, what could be better than seeing game four live?
How about seeing it with someone who's actually won it?! To make this
hockey-lover's dream come true, Scotiabank has launched a new contest,
'See Stanley with Lanny' to send four Canadian hockey fans to game four of the Stanley Cup®
Final with Canadian hockey legend Lanny McDonald.
Best recognized by his iconic moustache, McDonald's professional hockey
career lasted from 1973 -1989 during which time he played right wing for the Toronto Maple Leafs, Colorado Rockies and Calgary Flames. He served as captain for Calgary Flames and led the 1989 team to their only Stanley Cup® win in history.
"Watching game four of the Stanley Cup® Final live is the ultimate dream
come true for any hockey-fan and I'm excited to get to share some
stories while watching the game with the winners,' said McDonald.
To enter the 'See Stanley with Lanny' contest, Canadians simply 'Like' the Scotia Hockey Club page on
Facebook at www.facebook.com/scotiahockeyclub and submit their name and contact information for a chance to win. The
Grand Prize winner will be chosen on May 26th, 2011 and Stanley Cup® prize packs will be given out daily between May
10th and June 9th.
"Hockey is more than a sport in Canada, it's part of our culture and
evokes a sense of national pride," said Duncan Hannay, Senior Vice
President, Head of Marketing, Scotiabank. "As the Official Bank of the
NHL® and Canada's Hockey Bank, Scotiabank has the unique opportunity to
provide once in a lifetime hockey experiences to fans. We believe
seeing the Stanley Cup® Final with one of hockey's greatest legends
will be an unforgettable and unique experience."
Lanny McDonald is available for interviews on:
What it's like to win a Stanley Cup®/ the feeling of hoisting the
Stanley Cup® in front of thousands of fans, etc.
The Canadian quotient on the teams still in the finals (which team in
the finals has the most Canadian players, etc.)
How Canadians can participate in the contest and win the chance to
attend game four with him and three friends
As the Official Bank of the NHL®, NHLPA®, NHL Alumni™ and the CWHL,
Scotiabank is very proud to be Canada's Hockey Bank. Scotiabank has a
long tradition of supporting hockey in Canada from local teams and
minor hockey associations to professional players and leagues. Through
its partnerships, Scotiabank's hockey programs enrich the communities
where Canadians live and work by engaging fans and players in new ways
to celebrate our game. Scotiabank supports the passion and pride
Canadians feel for hockey and believes it is fundamental to helping
young people learn about teamwork, camaraderie and the spirit of
competition. Scotiabank's partnership with Pro Hockey Life provides
exclusive in-store and online discounts to the Bank's customers,
promotes advice on equipment and enhances the grassroots community
programs of both companies. Scotiabank also has partnerships with the
Montreal Canadiens®, the Calgary Flames® whose home arena is the
Scotiabank Saddledome, and the Ottawa Senators® whose home arena is
Scotiabank Place. For more information on Scotiabank's hockey programs
Scotiabank is committed to supporting the communities in which we live
and work, both in Canada and abroad, through our global philanthropic
program, 'Bright Future'. Recognized as a leader internationally and
among Canadian corporations for our charitable donations and
philanthropic activities, Scotiabank has provided on average
approximately $44 million annually to community causes around the world
over each of the last five years. Visit us at www.scotiabank.com.
About the NHL
The National Hockey League, founded in 1917, is the second-oldest of the
four major professional team sports leagues in North America. Today,
the NHL consists of 30 Member Clubs, each reflecting the League's
international makeup, with players from more than 20 countries
represented on team rosters. According to a Simmons Market Research
study, NHL fans are younger, more educated, more affluent, and access
content through digital means more than any other major professional
sport. The NHL entertains more than 250 million fans each season
in-arena and through its partners in national television (VERSUS, NBC,
TSN, CBC, RDS, RIS, ESPN America, ASN and NHL Network™) and radio (NHL
Radio™, Sirius XM Satellite Radio and XM Canada). Through the NHL
Foundation, the League's charitable arm, the NHL raises money and
awareness for Hockey Fights Cancer™ and NHL Youth Development, and
supports the charitable efforts of NHL players. For more information on
the NHL, log on to NHL.com.
NHL, the NHL Shield and the word mark and image of the Stanley Cup are
registered trademarks of the National Hockey League. © NHL 2011. All Rights Reserved.
SOURCE Narrative Advocacy Media
For further information:
Narrative Advocacy Media
416 922 2211 x 3349