TORONTO, July 17, 2013 /CNW/ - Asian Television Network International
Limited (ATN) (TSX-SAT), Canada's largest South Asian Broadcaster, has
launched 5 new Channels on Rogers Cable and Bell Fibe TV.
The five new channels being launched are ATN Sikh Channel, ATN Brit
Asia, ATN Star Utsav, ATN Star Jalsha & ATN Sony Mix.
ATN Sikh Channel: Sikh Channel is the FIRST broadcasting channel of its kind in the world
broadcasting Sikh religious and cultural shows round the clock across
the world. Sikh Channel has managed to fill a huge void within the
world of television, being the first channel to focus upon the essence
of the Sikh faith, providing a platform for Sikhs and non-Sikhs
alike. The ATN-Sikh Channel will also Feature Live Gurbani from several
Gurdwaras across Canada including The Dixie Road Gurudwara in Rexdale ,
Sri Guru Singh Sabha in Malton ,Ontario and The Gurdwara Sahib Dasmesh
Darbar in Surrey B.C.
ATN Brit Asia will pick up its main source of programming from Brit Asia UK
which delivers the best of British Asian music, the latest
entertainment, news, interviews, chat shows, reality TV shows and much
more for the young Asian audience. Brit Asia TV features the very best
in Asian music, both UK based and overseas music. Being a diverse
channel with a main focus of Bhangra, Punjabi Pop and Bollywood, Brit
Asia TV also offers viewers R & B, Urban music, Hip Hop and Underground
ATN Star Utsav is a 24 hour Hindi General Entertainment Channel and enthrals viewers
with its varied and superlative programming content throughout the day.
Its primetime programming includes soap operas, comedies, reality
shows, game shows, Bollywood Blockbusters and special events. It also
gives its viewers an opportunity to revisit the popular content of
Indian television programming from the extensive library of India's
highest Rated STAR Plus, Life Ok & Star One.
ATN Star Jalsha: STAR Jalsha is India's leading Bengali General Entertainment
channel by STAR TV and Fox International Channels networks. The channel launched with a brand philosophy "Cholo Paltai"
(Lets Change) and offers an array of programs in different genres with
fresh storylines, talented actors and soulful music.
ATN Sony Mix: Positioned as a pure music channel, MIX is a destination dedicated to
music entertainment and all that belongs to it. MIX promises an
exciting and expansive library of Hindi songs spanning all eras served
through a theme based music play-out suiting the need of the hour.
These songs set up MIX as a channel where everyone will find their
favorites, every day.
"We are very pleased with the Quality of Content, that we are adding to
the strong foundation, laid by the existing vast ATN Bouquet of
Compelling Channels" said Dr. Shan Chandrasekar President and CEO of
The channels will be on Free Preview on Rogers till October 2013.
About ATN - Asian Television Network International Limited:
ATN serves Canada's diverse cultural communities with 44 specialty
television channels. The Company offers its flagship ATN-HD general
interest service, 4 Bollywood movie channels and a variety of channels
that include 3 sports Channels, 3 news Channels, 3 music Channels, 3
lifestyle Channels, 3 Chinese Channels, 6 Punjabi channels, and several
regional language channels. ATN operates a South Asian Radio Service on
Satellite Radio across The United States and Canada. Some ATN content
is also available on any Bell mobile phone that supports video. ATN has
programming alliances with leading international broadcasters like Star
Network (News Corp), Sony Entertainment Television, Viacom, Times
Television Network, B4U Network, NDTV and many more. ATN channels are
available on various Cable, Satellite and IPTV Platforms across Canada
like Shaw Cable, Bell TV, Rogers Cable, Bell Fibe TV, TELUS Optic TV,
Cogeco Cable, and Others.
SOURCE: Asian Television Network International Limited
For further information:
For more information please visit www.asiantelevision.com or contact…
Vice President - Marketing
Asian Television Network International Limited
330 Cochrane Drive
Markham, Ontario L3R 8E4