48 HALF HOURS CONTEST TO SWEEP CANADA

Win one of 48 round trips to Newfoundland and Labrador in just 48 half hours
courtesy of Newfoundland and Labrador Tourism and WestJet.

ST. JOHN'S, June 22, 2011 /CNW/ - Newfoundland and Labrador Tourism has paired up with WestJet to launch one of the biggest travel giveaways in the province's history. At 12:00 PM Newfoundland Daylight Time (10:30 AM Eastern Daylight Time), June 22, the 48 Half Hours contest will launch online via Facebook, giving people across Canada a chance to win one round-trip flight every half hour for a non-stop 48 half-hour period (24-hours to some folks). People can enter as many times as they like until the contest closes at noon, NL time (10:30 AM Eastern), June 23.

The 48 Half Hours contest, created by St. John's-based ad agency Target, is a social media event to celebrate Newfoundland and Labrador's unusual half hour time difference.

WestJet's fun-loving, customer-oriented culture is an ideal partnership for Newfoundland and Labrador Tourism as it celebrates the province's creative, spontaneous pace of life.

What else would you expect from a place with its very own time zone?

For more information and to download images and video visit: http://smr.newswire.ca/en/nfld-tourism/48-half-hours-contest-to-sweep-canada

To enter the 48 Half Hours contest visit: apps.facebook.com/fortyeighthalfhours

Follow the activity at:

Newfoundland and Labrador Facebook:
http://www.facebook.com/NewfoundlandLabradorTourism
Newfoundland and Labrador Twitter: http://twitter.com/nltweets

SOURCE Newfoundland and Labrador Tourism

For further information:

Diana Quinton, Director of Communications
Department of Tourism, Culture and Recreation (NL)
(709) 729-0928, dianaquinton@gov.nl.ca

Clare-Marie Grigg, Communications Manager
Target
(709) 739-8400 ext 283, cmgrigg@targetmarketing.ca

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Newfoundland and Labrador Tourism

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