Brick Brewery brings North American Breweries craft brewed beers to Canada
WATERLOO, ON, Nov. 21, 2011 /CNW/ - Brick Brewing Company (TSX.BRB) announced today it will start importing and distributing select North American Brewery beers into Canada. Included within the mix is Magic Hat; craft brewed in Vermont, this quirky and mysterious brand is currently the 10th largest craft brand in the United States and 3rd largest in the Northeast USA.
"As Ontario's original craft brewer, we were determined to share Magic Hat with beer drinkers in Canada" said George Croft President and CEO of Brick Brewing Co. Limited.
A long-term arrangement between North American Breweries, the fifth largest craft brewer in the U.S. and Brick Brewing Company, the fifth largest brewer in Canada, will see many more popular out-of-the-ordinary, distinctively different easy-drinking craft brewed beers introduced into Canada over the coming years.
"Not unlike the recent growth we've observed with our own US craft brewed beers, we've also witnessed tremendous growth within the Canadian craft beer market" said Rich Lozyniak, CEO of North American Breweries "So naturally we're excited to give Canadians an opportunity to try our US craft beers" added Lozyniak.
Together, North American Breweries and Brick Brewing Company will significantly expand the choice of U.S. craft beers available to beer drinkers in Canada. For all of those people who have travelled to the States, sampled a great craft beer and wished they could get it back home in Canada: consider this the start of something great.
About Brick Brewing
Brick Brewing Co. Limited is Ontario's largest Canadian-owned and Canadian-based publicly held brewery. The Company is a regional brewer of award winning premium quality and value beers. The Company, founded in 1984, was the first craft brewery to start up in Ontario, and is credited with pioneering the present day craft brewing renaissance in Canada. Brick has complemented its Waterloo brand premium craft beers with other popular brands such as Laker, Red Baron, Red Cap and Formosa Springs Draft. Brick trades on the TSX under the symbol BRB. Visit us at www.brickbeer.com.
About North American Breweries, Inc.
Headquartered in Rochester, New York, North American Breweries, Inc. is a national platform for investments and growth in the beer and malt beverage industries. Formed in 2009, North American Breweries is one of the largest independently owned beer companies in the United States. NAB manufactures, imports, markets and sells its branded product portfolio through an independent network of wholesalers throughout the U.S. NAB's portfolio of brands includes: the Labatt brands; the Genesee brands; the Original Honey Brown Lager and Dundee Ales & Lagers; Seagram's Escapes; Magic Hat; Pyramid; and MacTarnahan's. NAB also performs contract brewing of beer and other alcoholic and non-alcoholic beverages on behalf of other companies. Additionally, NAB is the U.S. distributor of Imperial from Costa Rica. NAB operates four breweries across the United States, including its flagship brewery, the Genesee Brewery, in Rochester, NY, which is one of the largest and longest continually-operating breweries in the United States.
All statements in this press release that do not directly and exclusively relate to historical facts constitute forward-looking statements as of the date of this press release. Forward-looking statements generally can be identified by the use of forward-looking terminology such as "may", "will", "expect", "intend", "anticipate", "seek", "plan", "believe" or "continue" or the negatives of these terms or variations of them or similar terminology. Although the Corporation believes that the expectations and assumptions reflected in these forward-looking statements are reasonable, undue reliance should not be placed on these forward-looking statements, which are not guarantees and are subject to certain risks, uncertainties and assumptions, which may cause actual performance and financial results to differ materially from such forward-looking statements. The forward-looking statements included in this press release are made only at the date of this press release and, except as required by applicable securities laws, the Corporation does not undertake to publicly update such forward-looking statements to reflect new information, future events or otherwise.
George Croft President and CEO at (519) 576-9100 ext 247