Media Advisory - Top Corn Growers Learn to Fuel Their Future in Emerging Ethanol Industry


    Groundbreaking research in weed management shows potential for increased
    yields

    LONDON, ON, Feb. 26 /CNW/ - Over 700 of Canada's top corn growers and
retailers have been invited to the first-ever Operation: Switch-point, a
one-day conference unveiling innovative new research exclusively revealed by
industry leaders in the areas of corn production, agronomics, marketing trends
and the booming ethanol market. Hosted by Syngenta Crop Protection Canada
Inc., this debut event brings together the best and the brightest in the
industry to help growers plan for a better 2007 growing season and ultimately
boost their productivity and profits.Who:     Clarence Swanton, Professor, Department of Plant Agriculture,
             University of Guelph
             John DePutter, President, DePutter Publishing Ltd. and Founder
             of Ag-Alert
             Mike Cowbrough, Weed Specialist, Ontario Ministry of Agriculture
             and Food
             Dr. Gord Surgeoner, President, Ontario Agri-Food Technologies
             Tommy Jackson, Head of Eastern Business Unit, Syngenta

    When:    Wednesday, February 28th, 2007
             Guest Arrival: 10:00am
             Media Q&A: 3:00pm

    Where:   London Convention Centre, Central Ballroom
             300 York Street, London Ontario

    What:

    10:30 - 12:00pm
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        -  Internationally renowned weed control expert, Clarence Swanton
           reveals his latest research findings from recent field trials on
           shade avoidance and its impact on corn yield
        -  Weed specialist Mike Cowbrough presents research demonstrating
           that weed management is an investment which significantly
           increases profits for growers

               12:00 - 1:30pm: Lunch and entertainment provided

    1:30 - 3:00pm:
    --------------

        -  John DePutter, well-known expert on agri-marketing, trends and
           analysis, provides an update on the expected impact of ethanol on
           the Ontario markets and the upcoming planting season
        -  Dr. Gord Surgeoner will discuss the new grain marketing
           opportunities offered by the rapidly emerging ethanol production
           sector

    3:00 - 3:30pm:
    --------------

        -  Q&A with all speakers
        -  Closing Remarks

      Photo/Interview Opportunities Available with Industry Experts and
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                                 Corn Growers
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For further information: Media please RSVP to: Daniella Macri, Phone:
(416) 815-9100 x 235, Cell: (416) 779-3557, Email:
daniella@courtneyraineygroup.com; Nadia Beale, Phone: (416) 815-9100 x 263,
Cell: (416) 803-1021, Email: nadia@courtneyraineygroup.com