Media Invite - Coca-Cola unveils its activation for the Vancouver 2010 Olympic Winter Games

The Coca-Cola Pavilion will create memorable experiences and open

happiness in LiveCity Vancouver

VANCOUVER, Feb. 2 /CNW/ - Be one of the first to visit Coca-Cola's activation for the Vancouver 2010 Olympic Winter Games in LiveCity-Yaletown on February 9.

The Coca-Cola Pavilion is a multi-sensory, interactive experience that will inspire visitors while highlighting Coca-Cola's past and present involvement with the Olympic Games; as well as the company's current and future commitments to environmental sustainability. Housed within an 8,600 sq. ft. space, the pavilion has been created to engage visitors on a multitude of levels, allowing guests of all ages to open happiness around every corner they turn.

Not-to-be missed experiences in the Coca-Cola Pavilion include:

-  An emotional video showcasing Coca-Cola's Olympic torchbearer
         stories
      -  The opportunity to have a photo taken with the Vancouver 2010
         Olympic Torch
      -  The world's first 16-foot interactive Coca-Cola bottle
      -  Fantastic games that tie into Coca-Cola's environmental commitments

The Coca-Cola Pavilion promises to be one of the places to be during the Vancouver 2010 Olympic Winter Games.

WHEN:   Tuesday, February 9, 2010
    TIME:   Continuous media preview tours
            Starting at noon; last entry at 1:30 p.m.
    WHERE:  David Lam Park, Yaletown

About Coca-Cola and the Olympic Movement

The Coca-Cola Company has been an Olympic Games partner since 1928 and is the longest continuous corporate supporter of the Olympic Movement. The Company works with National Olympic Committees in more than 200 countries to help athletes train and compete. More than 90 percent of the Coca-Cola system's investment in the Olympic Games is directed to athlete development and to assist in staging the Games. Products of The Coca-Cola Company refresh athletes, volunteers, officials and spectators during the Olympic Games; and supporting programs such as the Vancouver 2010 Olympic Torch Relay allows Coca-Cola to help share the Olympic Spirit around the world. The Coca-Cola Company is the exclusive nonalcoholic beverage provider to the Olympic Games through 2020.

For further information: To book a time for a preview tour of the Coca-Cola Pavilion or to arrange an interview, please contact: Jill Batie, Hill & Knowlton Vancouver, [phone], [e-mail]