Apple iPod products now at music retailer's shelves
TORONTO, Dec. 3 /CNW/ - HMV, Canada's leading music and entertainment
retailer, announces the availability of iPod products and accessories at many
of their HMV Canada locations.
"While the majority of purchased music continues to be in physical form,
it's clear the listening experience of many Canadians is evolving to also
include portable music and for the majority of those consumers the digital
player of choice is the iPod," said HMV Canada President Humphrey Kadaner. "As
the country's leading music retailer, it only makes sense that we provide a
full music experience for our customers by selling Canada's leading digital
"Our loyal HMV customers love music and consumer research confirms that
many of our customers purchase music in both physical and digital form.
Evolving our business to include the sale of iPod digital music players in our
stores not only offers the music that Canadians want but also the portable
means to listen to it," said Kadaner.
Modern and classic music lovers can browse through thousands of CD titles
in-store at HMV to discover the music that will help fill their iPod and give
them the custom listening experience they want.
"Many people think the world of CDs and the world of iPod are
incompatible and it just isn't true," said Kadaner. "Not only are they
compatible, they are now cohabitating at many HMV stores across the country.
The addition of iPod in HMV stores is another step in HMV's evolution from a
music retailer to an entertainment retailer."
In addition to iPod Shuffle, Nano, Classic and Touch, a wide range of
iPod accessories will also be available at many HMV Canada stores. iPod and
related items are now available in more than half of all HMV stores in time
for the peak holiday shopping period, with plans for broader expansion across
additional HMV stores in 2008.
With over 80 years of music retailing history, 400 stores worldwide and
118 stores in Canada, HMV is the world's premier retailer of music, DVDs and
videogames. HMV has proven itself as an innovative leader in Canada since 1986
and has been named Canadian Music Retailer of the Year for the past 18 years
and was recognized as the Canadian Entertainment Network DVD Retailer of the
Year for the last two years. HMV focuses on providing an authoritative range
and depth of selection that is superior to that of its competitors, including
hard-to-find recordings and a large number of back catalogue titles.
For further information: Saundra Bianchi, Director of Marketing, HMV
Canada, (416) 620-4470 ext. 713, firstname.lastname@example.org