Company to Provide One Million Free Playtex Drop-Ins Original Nurser
Systems
TORONTO, April 21 /CNW/ - Playtex(R) Infant Care, a division of
Energizer(R) Personal Care, the leader in infant care, continues to address
growing public confusion about plastics used in baby bottles containing
bisphenol A (BPA), a chemical used to manufacture polycarbonate plastic
products, by announcing that the balance of the product line will be converted
to BPA-free material by year end. In addition, the company will immediately
suspend distribution to its Canadian retail partners of all Avance(R) and
Cherubs(R) infant feeding bottles and the sip & discover(TM) 9 oz Spill-Proof
"character" cup.
Playtex currently provides consumers with a BPA-free line of baby bottles
with its Playtex(R) Drop-Ins(R) Original Nurser System. To respond to
increased consumer demand for BPA-free products, Playtex will distribute one
million free samples of the Playtex Drop-Ins Original Nurser System across
North America. For information on how to obtain a sample, please visit
www.playtexbaby.com/bpafree/info.html.
"While we are confident in the safety of all of our products, in response
to growing consumer demand and also in light of Health Canada's announcement
regarding its risk assessment of BPA, we believe the right thing to do is
eliminate any doubt that parents may have," said James MacIntosh, General
Manager, Energizer Personal Care, Canada. "As industry leaders it is
appropriate for Playtex to address this matter directly. We are offering
consumers a chance to immediately switch to BPA-free infant products and we
will stop using BPA in our products by the end of this year."
Playtex currently offers 43 SKUs in Canada of feeding and soothing
products that are BPA-free. BPA is used in only a few Playtex products; the
company offers a broad selection of BPA-free infant bottles, pacifiers and
cups. In bottles, the Playtex Drop-Ins Nurser system uses disposable Playtex
Drop-Ins liners that are made of polyethylene and are BPA-free. All Playtex
bottle nipples and pacifiers (including OrthoPro(TM)) are BPA-free. In cups,
the First Sipster(R), Sipster(R), Insulator(R), Coolster(R), are all BPA-free.
For a complete list of BPA-free alternatives in the Playtex(R) product
portfolio please visit www.playtexbaby.com/bpafree/info.html.
Parents or caregivers who wish to receive a free Playtex Drop-Ins
Original Nurser System should visit us online at
www.playtexbaby.com/bpafree/info.html.
"We are committed to providing parents both clarity about our products
and product choices that eliminate confusion and ensure the safe, happy
feeding of their babies," added MacIntosh.
About The Playtex Nurser Drop-Ins System
The Playtex Drop-Ins System features pre-sterilized, disposable liners
that collapse as baby feeds, creating an air-free system. It has been
clinically shown to reduce gas and colic, as well as clinically shown to mimic
breastfeeding patterns.
Playtex Infant Care, a division of Energizer Personal Care, is a leading
manufacturer and distributor of infant products including the Playtex Drop-Ins
System, First Sipster, Sipster, Insulator, Coolster, Ortho Pro and Diaper
Genie(R).
For further information: Cynthia Zamaria, GCI Group, (416) 486-7221,
(416) 523-7247 (mobile), czamaria@gcigroup.com
