/R E P E A T -- Invitation to the media - Tourisme Montréal introduces its innovative new marketing strategies and unveils its new industry leading Internet platform/

    MONTREAL, May 12 /CNW Telbec/ - Charles Lapointe, President and CEO of
Tourisme Montréal, invites representatives of the media to a press conference
at which Tourisme Montréal's new tourism marketing strategies will be
unveiled. More visionary and daring than ever, Tourisme Montréal has taken
marketing to a new level with inventive strategies and innovative marketing
techniques.
    Tourisme Montréal will also unveil its new interactive website, an
industry first, as well as its latest advertising and promotional campaigns.
    The event will be attended by:- John Dunn, Executive Vice President of Tourisme Montréal
    - Carmen Ciotola, Vice President, Marketing Communication, Tourisme
      MontréalPhoto op: Latest promotional and advertising campaigns, new Internet
platform, etc.

    THE PRESS CONFERENCE WILL BE HELD:
    On Wednesday, May 14, 2008, at 10 a.m.
    At Ex-Centris
    Parallèle Room
    3536 Saint Lawrence Boulevard, Montréal

For further information: Véronique Arsenault, Morin Public Relations,
[phone], ext. 227, Cell: [phone], [e-mail]